INDIVIDUALIZING LEARNING IN MODERN DAY CLASSROOMS WITH PROFESSOR RICHARD LAMB

From pre-k all the way through college, innovative technology is constantly evolving education. The means and methods of traditional teaching are being replaced with new technologies, like Artificial Intelligence, and showing considerably positive results.

Richard Lamb is an Associate Professor at the University of Buffalo, acting as director for the Neurocognition Science Laboratory, as well as Program Director for Educational Technology. His experience with science spans decades, from teaching to researching, and he has seen firsthand the changing tides in educational methodology.

According to Prof. Lamb, some of the biggest trends in educational technology have recently been “the integration of Leaning Sciences, Human Computer Interaction, and Artificial Intelligence to create individualized learning outcomes.”

AI and machine learning have already been studied and implemented across educational institutions nationwide, with benefits ranging from expedited grading, to e-tutoring students of basic concepts online without relying on a parent or teacher. Human-Computer Interaction is a big part of how we understand which software and programs work best for students. It is the method of researching the design and use of computer technology, in this case related to education, and the interactions created between human and computer interfaces.

This has helped researchers become more creative in their field, leading to Professors like Richard Lamb, and helping create the unique benefits of the relationship technology and learning can have on students. Progress continues and Prof. Lamb informed MarketScale Education Technology that he sees a greater development in the field of Learning Engineering, such as incorporating more Artificial Intelligence and neurocognitive technologies throughout the educational spectrum.

Follow us on social media for the latest updates in B2B!

Image

Latest

Rothman Index
The Origin Story of the Rothman Index – Episode 5
January 8, 2026

Hospitals collect enormous amounts of clinical data, yet preventable patient decline remains a persistent challenge. Over the past two decades, hospitals have invested heavily in early warning scores and rapid response infrastructure, but translating data into timely, meaningful action has proven difficult. As clinicians contend with alert fatigue and increasing documentation burden, a more…

Read More
Rothman Index
My Mother and the Story of the Genesis of the Rothman Index – Episode 4
January 8, 2026

Healthcare generates enormous volumes of clinical data, yet making sense of that information in real time remains a challenge. Subtle changes in vitals, labs, and nursing assessments often precede serious events, but when that information is fragmented across the medical record, emerging risks can go unnoticed. The central challenge facing hospitals today is not…

Read More
home
Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home
January 8, 2026

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Read More
Texas energy
Small Margins, Big Risks: How Fraud Hurts Texas Energy Retailers
January 6, 2026

Fraud has quietly become one of the most existential threats in Texas’s deregulated retail electricity market—because the business runs on razor-thin margins and delayed payment. Under the non-POR system overseen by the Electric Reliability Council of Texas (ERCOT), retail energy providers assume the full risk of nonpayment. With profit margins often measured in just a…

Read More