Skip to content
‹ Back to IndustriesEnergy

Dodging Crude Oil Dynamics

The oil and gas industry is known to be a boom and bust business. John Echols is an expert in the field and says the current difficult period for everyone, particularly upstream companies in the industry is the most difficult he’s seen in more than 30 years. “Usually our problems have stemmed from oversupply. This one…

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

·
Share
Dodging Crude Oil Dynamics

Free workspace

Turn your Energy expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

The oil and gas industry is known to be a boom and bust business.

John Echols is an expert in the field and says the current difficult period for everyone, particularly upstream companies in the industry is the most difficult he’s seen in more than 30 years.

“Usually our problems have stemmed from oversupply. This one has an oversupply factor and an under-demand factor,” he said. “None of us have ever seen this. None of us have ever seen the world economy shut down. I think it’s particularly harsh.”

The oversupply comes from disagreements in the OPEC+ countries, with Saudia Arabia and Russia among the nations who have been loath to cut back on supply.

However, during the COVID-19 pandemic, a lack of flights due to travel restrictions and a legion of workers now staying at home rather than driving to the office drove demand lower than any time in recent memory.

That means a time of belt-tightening for upstream companies, which Echols said need to spend within their means and make tough choices about new projects and staffing, especially with the security of a reserve-based loan challenge before the low prices.

“If you think about the DNA of an oil and gas company, they’re built to drill. That’s what they like to do. It’s what they’re paid to do. They’re successful when they do it well. So, to say to an upstream company, ‘You don’t need to drill. You can’t drill.’ It’s really against the DNA of the company, but the reality is there is very limited or no access to capital and the price of our core commodity in crude at least is so weak that many of the things you’d like to drill probably aren’t economic,” he said.

Demand could be back on the rise with countries beginning to lift regulations with the spread of COVID-19 slowed in some regions. Even so, after such a difficult start to 2020 many companies may simply be forced to ride it out until the next boom period begins.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Energy starts with a company putting its field engineers, operations leads, and project developers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Developers and operators shortlist on credibility, and your engineers give your sales team something real to send.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Energy, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Energy expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your field engineers, operations leads, and project developers into the articles, video, and social content Energy buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Energy Insights

Planning, permits and interconnection carry $266 billion of Brattle's $614 billion DER estimate

Planning, permits and interconnection carry $266 billion of Brattle's $614 billion DER estimate

A Brattle Group report prepared for Pew estimates distributed energy resources, including customer batteries and flexible load, could avoid $614 billion in US power system costs through 2050. Three process reforms from Pew's DER policy playbook account for $266 billion. For utilities, the most practical finding is a roughly 40% cut in overbuild costs if forecast demand falls short.

  • 01Incorporating distributed resources into distribution system planning, reducing permitting costs and reforming interconnection account for $266 billion of the $614 billion in avoided power system costs through 2050, a little over two-fifths of the total.
  • 02If forecast load growth falls short, leaning on distributed resources cuts the cost of overbuilt grid infrastructure by $33 billion between 2030 and 2040, about 40%, which makes DERs a hedge against uncertain data center demand.
  • 03The near-term test sits in PJM, where Google and Voltus agreed to aggregate up to 100 MW of distributed resources per year for three years into a Google-funded virtual power plant.

Nov 10, 2026

How to match an EV depot’s charging plan to its PG&E subscription

How to match an EV depot’s charging plan to its PG&E subscription

A worked example explains PG&E’s 15-minute demand measurement, excess-kW fees and grace period—and the decisions a fleet team can make from them.

  • 01Review 15-minute average demand and the maximum within the billing period.
  • 02The overage rate applies to excess kW; it does not double the entire electricity bill.
  • 03Use the grace period to compare the charging plan with measured demand and confirm adjustment timing.

Nov 10, 2026

Why MNL grazes sheep under Minnesota solar arrays instead of mowing

Why MNL grazes sheep under Minnesota solar arrays instead of mowing

MNL, interviewed by Briggs & Stratton Energy Solutions at the MnSEIA event in Minneapolis, explains how sheep grazing and native plantings replace mowing on utility-scale solar sites. Minnesota's Habitat Friendly Solar standard requires 70% native seed, Enel North America reports over 200% improvement in soil organic matter at a Minnesota site, and ASGA counts 130,000 grazed acres across 30 states.

  • 01Minnesota law lets a solar owner claim pollinator benefits only if at least 70% of the site is planted to native seed under BWSR's standard.
  • 02Enel North America says its Minnesota solar grazing site showed over 200% improvement in soil organic matter, and BWSR has documented more than 40 native insect species on enrolled sites.
  • 03NREL-authored data from 54 sites puts total vegetation costs for native cover slightly above turfgrass in the first three to five years, while California solar farms pay graziers $50 to $150 an acre.

Nov 9, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512