Skip to content
MarketScale
‹ Back to IndustriesEnergy

Exploring AT&T’s Commitment to Renewable and More Efficient Energy Use

“Since 2010, we’ve completed over 100,000 energy efficiency projects.” How are key stakeholders driving change in energy? Many are forging a path to renewable energy, carbon neutrality, and leveraging data and technology to be more energy efficient. Discussing AT&T’s journey, Energy Exchange host David Hidinger spoke with the company’s Director of Global Environmental Sustainability, Shannon Carroll….

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

Share

“Since 2010, we’ve completed over 100,000 energy efficiency projects.”

How are key stakeholders driving change in energy? Many are forging a path to renewable energy, carbon neutrality, and leveraging data and technology to be more energy efficient. Discussing AT&T’s journey, Energy Exchange host David Hidinger spoke with the company’s Director of Global Environmental Sustainability, Shannon Carroll.

Carroll has been with the company for over 22 years, and in the last 10, he’s focused on sustainability. “Our commitment to this is companywide, from the mitigation side to reduce emissions, investment in renewable energy, and being more efficient with the energy we do use.”

On the renewable energy bucket, AT&T works as an investor to developers, guaranteeing that they will buy energy produced. “Last year, we had the largest solar deal to date, where we purchased 500 megawatts,” Carroll said.

Since 2018, the company contracted to purchase over 1.5 gigawatts of renewable energy, which Carroll noted: “reduces greenhouse gas emissions, provides developers financial security, and boosts the local economy with clean energy job creation.”

AT&T also focuses on using energy more efficiently, and since 2010 has created over 100,000 energy-efficient projects. What’s unique is that they go beyond the best practices, leveraging data to make smarter decisions. “We are to the next level of predictive analytics and optimization, through IoT integration. We work with the data office to find opportunities.”

Their data process matured beyond streams of data, with sensors working in conjunction to drive meaningful insights. “What we see for the future is more real-time data analysis and knowing in the moment how decisions will save on costs and usage,” Carroll shared.

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Energy expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Energy expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Energy Insights

Halliburton's Q2 revenue hits $5.71 billion, beating estimates on dual-segment growth

Halliburton's Q2 revenue hits $5.71 billion, beating estimates on dual-segment growth

Halliburton reported Q2 2026 revenue of $5.71 billion, marking a 3.7% increase from the previous year. The revenue surpassed analyst expectations by $210 million, driven by growth in its completion and drilling segments.

  • 01Halliburton's Q2 2026 revenue rose by 3.7% to $5.71 billion.
  • 02The company's revenue exceeded analyst estimates by $210 million.
  • 03Growth was fueled by its completion and drilling divisions.

Aug 6, 2026

Europe's energy grid is being pulled in four directions at once, and operators have weeks to respond

Europe's energy grid is being pulled in four directions at once, and operators have weeks to respond

European energy operators are facing challenges from multiple fronts including heatwaves, disruptions in the Middle East, Climate Policy Adjustments, and increasing data-center demand. These factors are causing strain on the energy grid and require quick responses to maintain stability. The convergence of these issues highlights the urgent need for adaptability and swift decision-making in energy operations.

  • 01European energy operators must address the rising demand from data centers.
  • 02Heatwaves are putting additional stress on the European energy grid.
  • 03Disruptions in the Middle East are affecting European energy stability.

Aug 5, 2026

Data center power demand is forcing utilities to rethink capital plans and grid design in real time

Data center power demand is forcing utilities to rethink capital plans and grid design in real time

Utilities are being compelled to adjust their capital plans and grid designs in response to increasing power demand from data centers. CenterPoint Energy has increased its 10-year capital expenditure plan due to the energy load from data centers. Additionally, Midwest wholesale electricity prices have surged above $500/MWh due to heat and wind energy supply shortfalls.

  • 01CenterPoint Energy increased its 10-year capital expenditure plan because of rising data center energy demand.
  • 02Wholesale electricity prices in the Midwest exceeded $500/MWh due to heat and wind energy shortfalls.

Aug 5, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512