The Economic Benefits of Water Conservation w/ Klaus Reichardt of Waterless Co.

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Water is one of planet Earth’s most precious resources. We use water to keep our bodies hydrated, to clean ourselves, to water our crops, entertain ourselves, etc. And while it might seem like water is a limitless resource, the numbers say otherwise. Only 3% of Earth’s water supply is fresh, consumable water; that number could heavily decline if we don’t find ways to conserve water. Our water use hasn’t even been stretched to its full capacity; growing fire destruction in California and continuing challenges in basic sanitation across the globe put us in a tricky position on how to move forward with thoughtful, efficient water us.

Joining us today is Klaus Reichardt, CEO of Waterless Co., inventor of the no-flush urinal, a product which has helped save venues like the Mercedes Benz stadium hundreds of thousands of dollars a year. “While the state of water is still good, we still have to be prepared for what’s coming,” Reichardt said. Reichardt knows first-hand how vulnerable the world or even just the United States can be with a limited and strained water supply. He provides insight on how his waterless invention came to be, the economic benefits of being a water conservationist, and what the state of water will be in the United States in the near future.

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