Skip to content
MarketScale
‹ Back to IndustriesEnergy

Will Solar Panel Installation Quadruple by 2030?

Dr. Gilbert Michaud is a professor at the Voinovich School of Leadership and Public Affairs at Ohio University. He studies renewable energy policy and economic development, and he shared his insights about the potential exponential growth of solar installations. “I do, in fact, believe that the prediction that the U.S. solar industry will quadruple its…

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

Share

Dr. Gilbert Michaud is a professor at the Voinovich School of Leadership and Public Affairs at Ohio University. He studies renewable energy policy and economic development, and he shared his insights about the potential exponential growth of solar installations.

“I do, in fact, believe that the prediction that the U.S. solar industry will quadruple its installations by 2030 is accurate.

Currently, we have about 100 gigawatts of installed solar capacity in the United States. And, if we actually look at this solar installation curve over time, say, over the past 20, 30 years or so, we’re starting to see a much steeper upward slope of this curve as more solar continues to come online.

And there are a variety of drivers for this development. First, solar installation costs continue to decline dramatically as photovoltaic modules and other materials become more efficient and cheaper in price. Second, state and local governments continue to adopt more aggressive solar energy incentives as the technology becomes more familiar many states are setting things like decarbonization goals. And then, third, we’re also seeing a huge increase in corporate demand for renewable energy, such as solar energy, which is really driving project development at an accelerated rate.

A lot of businesses have things like corporate sustainability missions, and they want to have onsite solar or, at the very least, purchase the output of solar projects that are near to them.

We’re starting to see many more large, utility-scale solar projects, as well — solar farms, if you will, that are being built across the U.S., which also achieve even lower costs through economies of scale.

And these really big installations are also going to accelerate the pace of solar being constructed across the country.

So, businesses, homeowners, electric utilities, state and local governments and a lot of other folks are really seeking solar energy as a means to their electricity.

I think, coupled with incentives such as the federal investment tax credit for solar that we have in the U.S. and a lot of these prior-mentioned drivers, that solar will only continue to increase, especially given the new federal administration’s focus on things like energy and climate solutions.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Energy expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Energy expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Energy Insights

Equinor's Q2 adjusted operating income surges over 75% as Middle East conflict drives energy prices higher

Equinor's Q2 adjusted operating income surges over 75% as Middle East conflict drives energy prices higher

Equinor reported a significant increase in its Q2 adjusted operating income, surging over 75%, attributed to the escalation in energy prices due to Middle East tensions. The company has also decided to increase its share buyback program to capitalize on the favorable oil and gas price environment.

  • 01Equinor's Q2 adjusted operating income surged over 75% due to increased energy prices.
  • 02The company has raised its share buyback program in response to favorable market conditions.

Aug 1, 2026

Westinghouse files for IPO as utilities race to lock in nuclear, coal, and data-centre power capacity

Westinghouse files for IPO as utilities race to lock in nuclear, coal, and data-centre power capacity

Westinghouse has filed for an IPO amid increased utility-sector deals as energy procurement teams encounter limited supply in nuclear, coal, and grid infrastructure. This trend indicates a growing demand for reliable energy sources and strategic investments in energy capacity. The move comes as organizations seek to secure long-term energy contracts for operational stability.

  • 01Westinghouse's IPO filing is a response to the rising demand for stable energy sources.
  • 02Utility-sector deals are increasing as companies strive to secure energy contracts amid supply challenges.
  • 03Organizations are prioritizing long-term energy procurement for operational stability.

Aug 1, 2026

Europe's summer power crunch is accelerating battery and solar investment across the continent

Europe's summer power crunch is accelerating battery and solar investment across the continent

Europe is facing a summer power crunch due to heat waves, nuclear outages, and drought, leading to soaring power prices. This situation is accelerating investments in battery and solar energy projects across the continent, from Italy to Slovenia. Grid storage projects are being fast-tracked to address the increasing demand and stabilize energy supply.

  • 01European power prices are reaching multi-year highs during summer due to heat waves, nuclear outages, and droughts.
  • 02In response to the power crunch, investments in battery and solar energy projects are increasing across Europe.
  • 03Countries from Italy to Slovenia are fast-tracking grid storage projects to stabilize energy supply.

Aug 1, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512