Skip to content
MarketScale
‹ Back to Industries

Engineering & Construction

How Technology Drives ROI for Construction Companies

From drones and bleeding-edge technology to the end-to-end processes that drive efficiency, modern construction is undergoing a renaissance. Host Shaun MacIntosh talks with the top leaders in construction and provides unmatched insights into the industry that quite literally built the world around us.   The construction business is highly competitive with razor-thin margins. So, how can contractors…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Share

From drones and bleeding-edge technology to the end-to-end processes that drive efficiency, modern construction is undergoing a renaissance. Host Shaun MacIntosh talks with the top leaders in construction and provides unmatched insights into the industry that quite literally built the world around us.

The construction business is highly competitive with razor-thin margins. So, how can contractors drive greater ROI? It’s all about technology. Discussing the opportunities of construction technology, Track.Map.Measure host Shaun MacIntosh and his co-host Andrew Auer chatted with Scott Brown, Managing Partner at Construction Technology Partners.

Brown has a technology-rich background with roles at Kiewit, Trimble, and equipment manufacturers, with an eye toward understanding how technology benefits the industry. That inspired him to start Construction Technology Partners, to offer consulting, support, and training in the construction industry.

Brown discussed the early days of technology in construction, recalling using iPod touches. The field has evolved tremendously since then, especially the use of drones. “Drones supplement the work and provide real-time data. It’s amazing what a single picture can do for efficiency,” Brown said.

Brown noted that the teams he works with have a variety of users, some more tech-inclined than others. “We want to build a process that makes sense for the user. We don’t say this is how it has to be done.”

They strive to understand what customers are doing to create repeatable processes, which save time and money. He recalled a story of a contractor preparing an electrical easement, but the markings were off. A drone was able to identify the correct line in a few minutes, avoiding the error.

Technology tools enable construction companies to be leaner and meaner and often avoid downtime. “We’re urging a shift from a reactive to proactive mentality. They can be proactive with tech to reach that next level of efficiency because they aren’t getting paid much more than 20 years ago to move material.”

Listen to Previous Episodes of Track.Map.Measure Right Here!

New to MarketScale?

MarketScale is the platform Engineering & Construction companies use to turn their own experts into content like this. Want the short overview?

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Engineering & Construction Insights

May CRE sales hit $42B as M&A activity surges 205%

May CRE sales hit $42B as M&A activity surges 205%

Commercial real estate sales in May 2026 reached $42 billion, fueled by a dramatic 205% increase in merger and acquisition activity. The surge indicates strong investor confidence and a competitive marketplace in the commercial real estate sector. This trend reflects broader economic dynamics impacting the real estate industry.

  • 01Commercial real estate sales hit $42 billion in May 2026.
  • 02Merger and acquisition activity increased by 205%.
  • 03Strong investor confidence is driving the market.

Jun 28, 2026

AI and automation fuel a new wave of real estate and property tech investment

AI and automation fuel a new wave of real estate and property tech investment

Proptech startups are securing new investments as AI advancements provide novel solutions in real estate, from construction robotics to property tax management. This trend signals a significant shift in the industry, driven by technology's transformative power. The integration of automation and AI brings efficiency and innovation to traditional real estate processes.

  • 01Proptech startups are attracting fresh capital due to AI advancements.
  • 02AI is transforming various real estate operations, including robotics and tax appeals.
  • 03Automation is driving efficiency and innovation in the real estate sector.

Jun 28, 2026

The reshoring boom that wasn't: U.S. factory construction keeps falling despite tariff push

The reshoring boom that wasn't: U.S. factory construction keeps falling despite tariff push

New factory construction in the U.S. has been on the decline since 2024, despite tariffs and political efforts encouraging reshoring. The trend contradicts expectations that such measures would boost domestic manufacturing facilities. This ongoing decrease indicates broader challenges in the U.S. construction and manufacturing sectors.

  • 01U.S. factory construction has fallen since 2024.
  • 02Tariffs and reshoring efforts have not increased domestic manufacturing.
  • 03Challenges remain in the U.S. construction and manufacturing sectors.

Jun 25, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub