For Craft Brewers, Four-Packs of Cans Become the Norm
Browse the beer coolers at any liquor store and you’ll notice the traditional six-pack is being downsized. Craft brewers increasingly are opting to sell their products in four-packs of 16-ounce cans.
It’s the latest evolution of a trend that started about five years ago when more craft beer drinkers started reaching for aluminum cans instead of glass bottles.
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