How Severe Weather Passes Costs Down the Food Chain

 

Crops are always at the mercy of the weather, but 2019 has brought a once-in-a-generation challenge to American farmers. Coupled with the ongoing trade war with China, this year poses unique and daunting problems for the industry, and uncertainty about what the growing season will yield. For some farmers, turning a profit this year seems to already be out of the question.

“We’ve seen an immediate price reaction due to the delayed plantings and the concern about how much is being lost right now. So, there is an immediate hit, but at the same time too, most of the loss of production won’t be realized until late this summer or this fall,” Dr. Chad Hart, Associate Professor in the Department of Economics at Iowa State University said.

Hart said farmers can try to mitigate the damage by bringing some production indoors but are largely exposed to the flooding and consistent rain experienced in the Midwest this spring.

The planting season is nearing an end for two major crops, soybean and corn, which are planted in a larger total area than any other in the United States. These are also used for livestock feed, which could have a domino effect across the agriculture industry, and shutter investment in new farming products. This will be felt by equipment manufacturers and eventually grocers and consumers.

“We do have a significant amount of land that can’t get planted this year. That basically blocks those farmers out of at least making income off crops this year. So, you’re looking at lowered income across a wide swath of U.S. agriculture here, and that means less money to spend on improving that equipment,” Hart said.

For the latest news, videos, and podcasts in the Food & Beverage Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @FoodMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

pastor
Finding Purpose Through Service: Faith, Leadership, and Legacy with Pastor Arthur James
November 24, 2025

Burnout among faith leaders has surged in recent years, fueled by heavier workloads, complex community needs, and the quiet exhaustion many pastors carry—sparking urgent conversations about resilience, calling, and sustainable leadership. A survey found that roughly four in ten pastors considered leaving full-time ministry in a single year, citing reasons like stress and loneliness—making guidance…

Read More
Karen Alter
Why the Best Leaders Don’t Climb Straight Ladders: How Karen Alter Built Success Through Detours
November 24, 2025

As companies push to decarbonize, modernize infrastructure, and bring new technologies to market, the leaders who stand out aren’t always the ones who followed a straight career path. Increasingly, it’s the people with the zigzags—the folks who’ve worked across different industries, adapted to new environments, and learned to make decisions under pressure—who bring the clarity…

Read More
intuition
Allowing Inspiration to Grow from Intuition: How Inner Guidance Drives Real Career Growth
November 21, 2025

In a workplace culture increasingly shaped by rapid change, rising expectations, and new definitions of leadership, professionals are redefining success beyond titles and output. Empathy, intuition, and inner alignment — once seen as intangible “nice-to-haves” — are now emerging as competitive advantages. As recent workforce studies show that human-centered leaders drive higher engagement and…

Read More
SEO
SEO in the Age of AI: What CMOs and CEOs Need to Know About AEO and GEO
November 20, 2025

In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…

Read More