Skip to content
MarketScale
‹ Back to IndustriesFood & Beverage

Software eFeed-Hungers Connects Unused Food to Donation Centers

40% of food produced in the U.S. is wasted. For Sugam Sharma, creating a way to get leftover food to those in need became a life mission, once he discovered just how much food goes into the trash. “It is really heart wrenching to witness a mother in shabby and torn clothes, holding her baby,…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

Share

40% of food produced in the U.S. is wasted. For Sugam Sharma, creating a way to get leftover food to those in need became a life mission, once he discovered just how much food goes into the trash.

“It is really heart wrenching to witness a mother in shabby and torn clothes, holding her baby, come to you and ask for help because her baby hasn’t had anything to eat,” Sharma said. “This I have witnessed often in my life.”

The solution comes in the form of software he developed along with Ritu Shandilya, U. Sunday Tim, and Johnny Wong, called eFeed-Hungers.

The program connects grocers, caterers, and restaurants to local donation centers and those who need food donations by an easy-to-use, interactive mapping system. “We wanted to make it as simple as possible, so people will not hesitate to donate,” Sharma said. “There is no scarcity of food. We see this as a way to take some of the food we’re wasting and save it by providing a channel to get the extra food to the needy.”[1]

[1] https://www.sciencedaily.com/releases/2018/03/180307130048.htm

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Food & Beverage expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Food & Beverage expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Food & Beverage Insights

What Type of Businesses Benefit the Most from a Frozen Beverage Program?

What Type of Businesses Benefit the Most from a Frozen Beverage Program?

Frozen beverage programs can enhance businesses by attracting a wide variety of customers. Locations with high foot traffic, such as convenience stores and amusement parks, reap the most benefits. Customized flavors and innovative marketing strategies can further maximize revenue from these programs.

  • 01Businesses with high foot traffic benefit the most from a frozen beverage program.
  • 02Offering customized flavors can attract more customers to your frozen beverage offerings.
  • 03Convenience stores and amusement parks often see increased revenue from frozen beverage programs.

Jul 17, 2026

Why shrink sleeves and premium packaging win shelf battles for brands

Why shrink sleeves and premium packaging win shelf battles for brands

Resource Label Group discusses the benefits of shrink sleeves and premium packaging for brands aiming to enhance shelf presence. These packaging solutions help brands stand out by offering customization and visual appeal. Their effectiveness in brand differentiation and consumer engagement is emphasized.

  • 01Shrink sleeves and premium packaging enhance brand visibility on shelves.
  • 02Customization options make brands stand out.
  • 03Packaging plays a crucial role in consumer engagement.

Jul 13, 2026

Why shrink sleeve packaging must align with your brand identity

Why shrink sleeve packaging must align with your brand identity

The importance of aligning shrink sleeve packaging with brand identity is highlighted, emphasizing its role in customer perception and brand consistency. This process involves ensuring that the packaging design, colors, and messaging are synergistic with the overall brand image. Consistently aligning packaging with brand identity helps enhance market presence and consumer trust.

  • 01Aligning shrink sleeve packaging with brand identity is crucial for brand recognition.
  • 02Colors, design, and messaging on packaging should reflect the brand's image.
  • 03Consistent packaging enhances market presence and consumer trust.

Jul 13, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512