Making Bright Ideas Work: The Trade Group Looking Out for the MedTech Community

 

Perhaps no state is more renowned for medicine than Massachusetts. The Commonwealth is host to leading hospitals, medical centers, and medical device companies that are maturing next generation technologies. But medtech enterprises large and small need representatives to ensure that innovations in the space can thrive.

That’s where Brian Johnson comes in. He is President of the Massachusetts Medical Device Industry Council (MassMEDIC) and on this week’s episode of Making Bright Ideas Work, a Sunrise Labs podcast, he shared insights into his advocacy work.

“We help maintain a healthy environment for medical device innovators,” Johnson said. Medicine is a highly regulated industry so his trade group works with government partners to streamline processes and ensure a healthy ecosystem that fosters innovation.

Whether its pushing for the repeal of the medical device tax or staying atop of Brexit and its complications for medical device companies, MassMEDIC is there looking out for its members and the medtech community as a whole.

“Massachusetts continues to be a robust environment in this space,” he contended, and cited Sunrise Labs as one of the leaders pushing medtech forward. He also works with a number of startups disrupting the industry, and advises that novice CEOs should focus less energy on raising money and more on their plan to go from zero to commercialization.

“You need to think about the entire lifespan of this company as a founder,” Johnson said.

As a former company founder himself, Brian feels passionately about helping other founders. It’s why he’s become a personal champion of MassMEDIC IGNITE, which provides the medtech startup community with training, mentorship, and networking.

“I really love medtech,” Johnson confessed, and said that the innovations advanced by medical device companies are on par with those of the space program.

He is proud and amazed at the medical advances that come out of the Commonwealth. The first surgery with anesthesia was done in Massachusetts and now leading hospitals in the state are performing surgeries using advanced robotics or remote surgeons.

For the latest news, videos, and podcasts in the Healthcare Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @HealthMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

NBA
Slow Stories in a Fast League: Why the NBA Still Deserves Real, In-Depth Journalism
November 3, 2025

In a sports world increasingly defined by short-form clips, social algorithms, and viral takes, long-form storytelling remains a vital counterweight — the place where depth, nuance, and narrative still matter. The NBA, perhaps more than any other league, sits at the center of this tension: every quote can become a meme, every story a highlight…

Read More
skate
The Faith-Fueled Story Behind Camp Arnold Skate Church’s Mission to Reach Youth Through Skateboarding
November 2, 2025

As faith-based outreach evolves to meet younger generations where they are, skate culture has become an unlikely — yet powerful — frontier for transformation. In cities like Dallas, skateparks are serving as modern-day meeting grounds where faith, mentorship, and authenticity intersect. With youth mental health challenges on the rise — the CDC reports that…

Read More
sepsis
The Answers You Wanted On Sepsis – Episode 3
October 31, 2025

In episode three of The Michael Rothman Podcast, Dr. Rothman continues his deep dive into sepsis—a condition often misunderstood yet responsible for a significant portion of hospital deaths. Through data from a major northeastern hospital, he challenges traditional thinking: labeling a patient as “septic” isn’t what determines survival—their overall sickness is. Using the…

Read More
costume contacts
A Spooky Warning About Costume Contacts
October 31, 2025

As we get into the Halloween spirit, many are looking for that perfect finishing touch for their costumes, and cosmetic contact lenses are a popular choice. However, Dr. Emily Eisenhower offers a timely warning: while they may look great, these lenses can pose serious vision risks. She cautions that improper lenses can lead to…

Read More