A Powerful New Direction in Hospital Strategic Planning

Like any business, hospitals need strategic plans to chart their future. Rarely do they go smoothly, but with flexibility and agility, organizations can carefully navigate them. Jerry Darby, VP, Strategic Advisory Services at Covalus, shared his experiences and predictions for the space on Plan. Build. Equip.

Darby has 30 years of healthcare planning consulting experience. He started his career as a pharmacist working in retail and hospital pharmacies. An early challenge of helping a hospital regain its controlled substance license made him realize he wanted to be on the business side of the industry.

“Supporting hospitals in unique situations is interesting. I’ve worked with great people, and, as a consultant, you come into opportunities created by others,” Darby said.

Over the years, Darby has helped prominent hospitals like the Mayo Clinic and Mass General with planning. He explained the plan is just the first step. “You can create the best plan in the world, but with no way to implement it, it’s less likely to be successful.”

The process can be arduous and requires massive changes. “There are hard conversations, but flexibility must be part of the thing, because many things change, and you have to be able to adjust,” Darby added.

The most dramatic change for healthcare has been the pandemic. Darby recalled that some strategic plans had foresight. He mentioned transitioning from double patient rooms to single patient rooms, hospitals being more ICU ready, and other operational pieces.

Now, technology is where investment needs to go, including telehealth, remote monitoring, and ways to evaluate patients from a distance. Darby spoke about the next transition hurdle—being consumer-centric. “Hospitals need to orient around the consumer, and I think the pandemic is changing this and views on healthcare.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Fan-Centric Business Transformation
Prop Room
May 23, 2024

In this episode of the Fans First series, Jesse Cole, the mastermind behind the Savannah Bananas, shares with us that in the vibrant world of marketing, creativity knows no bounds—a philosophy embodied by a prop room and studio teeming with eclectic costumes and outlandish ideas. This creative hub, seemingly disconnected from conventional themes like bananas,…

Read More
Ace Gardner and Jacob Lewis discuss NIL Deals and Transfer Portals
NIL Deals and Transfer Portals are Also Impacting College Staff and Their Roles
May 23, 2024

College sports is undergoing a significant transformation with the advent of Name, Image, and Likeness (NIL) rights and the increasing prevalence of transfer portals. These changes are reshaping how college staff operate, presenting both opportunities and challenges. With the rise of NIL deals and transfer portals, understanding the behind-the-scenes impact on college coaching staff…

Read More
sales process automation
The Future of Business Success Lies in Real-Time Feedback and Sales Process Automation
May 22, 2024

Amid the rapid pace of technological advancements, sales processes are undergoing significant changes. Companies are increasingly pressured to enhance efficiency, accuracy, and customer satisfaction. According to Forrester’s 2023 report, a staggering 90% of global business buyers experienced stalled purchasing processes due to economic headwinds, emphasizing the importance of price transparency and the need for…

Read More
thaly palanisamy as new president
Stenograph, LLC Announces Thaly Palanisamy as New President
May 22, 2024

Stenograph, LLC is pleased to announce Thaly Palanisamy as president. In his role, Mr. Palanisamy will guide Stenograph in executing its strategic vision: Empowering the capture, preservation, and accessibility of verbatim records. “Thaly’s leadership skills, combined with the Stenograph strategy deployed by our talented team, will ensure success as we charter our course for the…

Read More