Skip to content
MarketScale
‹ Back to IndustriesHealthcare

Smart Printers? They Could Fix Prescription Printing Forever, with Joseph Howe of CognitiveTPG

With more than 3.7 billion prescriptions issued in 2018 and 4.9 billion to be issued in 2019, of which 13.9 percent are Schedule II prescriptions or narcotics, mainly opioids, it’s easy to see why the opioid problem in the United States is labeled as a “crisis,” and why it was so easy for it…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Share

Get featured

Want MarketScale to feature Healthcare?

Book a 15-minute demo and we'll map your Healthcare expertise to the content buyers are searching for.

Book a demo

With more than 3.7 billion prescriptions issued in 2018 and 4.9 billion to be issued in 2019, of which 13.9 percent are Schedule II prescriptions or narcotics, mainly opioids, it’s easy to see why the opioid problem in the United States is labeled as a “crisis,” and why it was so easy for it to happen in the first place. Not only are companies looking for cost-effective and efficient methods to handle all of that prescription printing, but they are looking for a way to tackle the opioid crisis in this country, which is often assisted by prescription pad misuse.

Joseph Howe business development manager for CognitiveTPG, a company that is changing the game when it comes to secure thermal printing, joined the podcast to break down this pain point for medical professionals and how these printers are bringing solutions. As Howe put it, it is printing with customization “to the nth degree,’ adjusting for shape, size, color, and even speed.

This printing process is intelligent, and not only more cost-effective (printing on demand) but time efficient as well. On top of that, these printers enable printing on a copy-protected background, with watermarks, and all the other security features are added as the job is printing. This solves problems in a number of ways. For one, handwriting by a doctor cannot be misread or altered. Secondly, no one can steal a prescription pad and write (or sell) their own prescriptions. Finally, no criminal can steal the printer because it does not work anywhere other than in the home office.

Listen to Howe explain why easing the time consuming, expensive, and fraud susceptible process of prescription printing could change the medical industry for the better.

For the latest news, videos, and podcasts in the Healthcare Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @HealthMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

The Cost of Waiting: Why Healthcare Can't Afford Slow Decisions with Mark Van Sumeren

The Cost of Waiting: Why Healthcare Can't Afford Slow Decisions with Mark Van Sumeren

The healthcare industry faces significant consequences when delayed decision-making occurs. Prompt and efficient action is crucial to prevent adverse impacts on patient care and operational efficiency. Addressing this issue requires a commitment to more agile and informed decision processes.

  • 01Delayed decision-making in healthcare can lead to negative impacts on patient care and operational efficiency.
  • 02Healthcare organizations are encouraged to adopt agile decision-making processes to improve effectiveness.
  • 03Implementing informed and prompt decision-making strategies can mitigate the risks of inefficiencies and poor patient outcomes.

Aug 16, 2026

Why Childcare is a CEO Problem - Nicole Riehl, EPIC

Childcare has become a critical issue that CEOs must address to ensure workplace productivity and employee satisfaction. Addressing childcare challenges can lead to improved employee retention and a more diverse workforce. Companies need to implement supportive policies that accommodate working parents.

  • 01Childcare is a significant concern for CEOs aiming to maintain workforce productivity.
  • 02Implementing supportive childcare policies can enhance employee retention.
  • 03Accommodating working parents is essential for fostering a diverse workforce.

Aug 16, 2026

AI scribes and startup pipelines are reshaping how health systems and tech investors evaluate AI in 2026

AI scribes and startup pipelines are reshaping how health systems and tech investors evaluate AI in 2026

AI scribes and startup incubators are transforming the evaluation process of AI technologies in healthcare and tech investments. The focus is on balancing innovation with ethical considerations like patient consent and strategic startup growth. The evolving landscape requires health systems and investors to adapt to new evaluation criteria.

  • 01AI scribes are raising ethical concerns about patient consent in healthcare.
  • 02Startup incubators like Y Combinator are focusing on AI-first strategies.
  • 03Health systems and tech investors must adapt to new criteria for evaluating AI technologies.

Aug 16, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512