Courtyard by Marriott Teams up with FC Bayern For a New Sports Experience

A new experience is coming to Courtyard by Marriott. Marriott International has revealed that European football club FC Bayern and Courtyard are teaming up to become the official hotel partner for Germany’s most popular football club.
The custom-built box has views of the football pitch inside Allianz Arena and is fitted with custom furnishings and a bar, with the feel of staying at a Marriott resort.
In their press release, John Licence, VP Premium and Select Brands at Marriott International Europe, spoke about the partnership, saying, “Courtyard Hotel guests are passionate, hard-working and success-driven, much like that of an elite athlete. Partnering with the most successful club in German football history makes for a winning combination for our guests.”
The partnership sets an unprecedented new experience for fans of the sport. “We are delighted for two leading brands such as Courtyard by Marriott and FC Bayern to be entering into a long-term partnership,” says Karl-Heinz Rummenigge, chairman of FC Bayern. “With Marriott International being the world’s largest hotel chain and FC Bayern one of the world’s most successful football clubs, I am convinced that this is a perfect match and very authentic partnership. I am particularly pleased that our fans can also benefit from this partnership, with our new official hotel partner providing them with attractive offers for both home and away matches.”

Follow us on social media for the latest updates in B2B!

Image

Latest

Baker Tilly
Baker Tilly Bridges Cultures and Markets to Power U.S.–China Business Growth
November 14, 2025

Baker Tilly’s U.S.–based China practice supports Chinese enterprises operating in the United States as well as U.S. companies with Chinese-heritage leadership. Team members such as Beverly Bian, Terry Dickens, and Lucy Ni work with clients ranging from early-stage ventures to major multinational organizations navigating cross-border growth. The practice distinguishes itself through its bilingual capabilities…

Read More
construction
Empowering Excellence: How Rick Ward Elevates Southwest Construction Services
November 13, 2025

In an industry where timelines tighten and jobsite complexities grow by the day, quality assurance has become one of construction’s most defining—and differentiating—disciplines. At its core, QA isn’t just about correcting mistakes; it’s about building systems and people capable of preventing them in the first place. This is especially true in specialized sectors…

Read More
training
Empowering Teams Through a Modern Training Culture
November 13, 2025

Training may be the backbone of any skilled trade, but in waterproofing—where mistakes can compromise entire structures—it becomes a defining competitive advantage. At Southwest Construction Services, the evolution of training reflects a larger industry shift: seasoned crews now rely less on formal classroom sessions and more on hyper-focused, on-site guidance tailored to the…

Read More
quality assurance
Ensuring Excellence: How Quality Assurance Shapes Every Successful Project
November 13, 2025

In an era of rising climate volatility and tighter construction tolerances, waterproofing has quietly become one of the most consequential guardians of a building’s long-term health. Too often, the industry treats it as an afterthought—something buried behind walls, beneath slabs, or under layers of finish—but the truth is that its success or failure can…

Read More