Dallas’ Historic Cabana Motor Hotel To Get New Lease on Life

Fifty-five years after it first opened in 1963, The Cabana Motor Hotel near Downtown Dallas is set for a facelift and eventual grand re-opening. Once a burgeoning upscale motor inn that hosted the likes of Jimi Hendrix, Jimmy Hoffa and The Beatles, the Cabana ultimately shut down.

The vacant historic hotel was purchased by DFW development group, Centurion America, which recently completed the successful renovation of the Downtown Statler hotel. The group reportedly plans to restore The Cabana to its former glory and make it a modern luxury hotel while keeping the historic building’s soul intact.

Before construction begins, MarketScale filmed the former hotel, which was reduced to a detention center by the city of Dallas from the late eighties until 2009, to imagine what this historic property may become in the future.

MarketScale will be following the project step-by-step so stay tuned for updates on the Cabana hotel.

Follow us on social media for the latest updates in B2B!

Image

Latest

summer melt
From Freshmen to Founders: Michigan Students Take on Higher Ed’s Summer Melt Crisis with MeetYourClass
May 29, 2025

A growing number of colleges are struggling to convert applicants into enrolled students—and to keep them engaged through graduation. With Gen Z students relying heavily on familiar digital platforms like Instagram and Discord for social interaction, traditional college tools for orientation, enrollment, and community-building often miss the mark. According to research, between 10 to 40…

Read More
Aviation maintenance
The Future of Flight Depends on Mechanics, Not Machines: How Jets MRO is Solving the Aviation Maintenance Talent Gap
May 28, 2025

Private aviation is booming—but behind the sleek jets and luxury cabins lies a hidden crisis. A looming shortage of qualified aviation maintenance technicians threatens to ground growth. According to Boeing’s 2023 Pilot and Technician Outlook, the industry will need about 690,000 new maintenance technicians by 2042. While private jet usage is skyrocketing, the infrastructure to…

Read More
digital learning ecosystem
Stride at 25: Redefining the Digital Learning Ecosystem for Today’s K–12 Learners
May 28, 2025

As virtual learning matures and school choice accelerates across the U.S.,the 25th anniversary of Stride Inc. offers a moment to reflect on how far the digital learning ecosystem has come and where it’s headed.. Once known as K12 Inc., the company helped pioneer online education at scale. But in a landscape shaped by evolving…

Read More
search
From Search (SEO) to Answers with Generative AI
May 27, 2025

In this episode of The Marketing AI SparkCast, Aby Varma—founder of Spark Novus, which partners with marketing leaders to adopt AI responsibly and strategically—hosts Mike Ensing, Founder and CEO of Revere AI. They explore how LLMs are revolutionizing search, shifting the customer journey, and forcing a new marketing playbook where brand discovery is increasingly…

Read More