Skip to content
‹ Back to IndustriesFood & Beverage

How Restaurants Embrace Technology: A Global Perspective

As new technologies are introduced around the globe, operators everywhere are utilizing them in different ways to best fit the needs and demands in their markets. These advancements have benefited operators in many ways including increased revenues, and the ability to provide more offerings and quicker service to their customers. Here are just a few…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

·
Share
How Restaurants Embrace Technology: A Global Perspective

Free workspace

Turn your Food & Beverage expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

As new technologies are introduced around the globe, operators everywhere are utilizing them in different ways to best fit the needs and demands in their markets. These advancements have benefited operators in many ways including increased revenues, and the ability to provide more offerings and quicker service to their customers. Here are just a few ways in which restaurants from the United States and the United Kingdom have embraced technology, as well as insights around the industry in Mexico and how it differs across countries.

State of the Industry

In the United States, the restaurant industry faces a lot of challenges in keeping up with the rapid pace of changing consumer behavior. There are heightened consumer expectations around speed of service, speed of payment and ambiance that are making technology a necessity for restaurants. Restaurants that have embraced technology are forcing change on how the industry operates, by making it more imperative for other establishments to keep up and follow suit. The issue, however, is that not every restaurant has the means to do this, so consumer expectation is difficult to manage.

Read the full article.

Your experts belong here

Every story in MarketScale Food & Beverage starts with a company putting its plant managers, quality leads, and R&D teams on the record. Buyers are already reading this topic. The only question is whose experts they find.

Processors and grocery buyers vet suppliers hard, and your operations people are the ones who can satisfy them.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Food & Beverage, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Food & Beverage expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your plant managers, quality leads, and R&D teams into the articles, video, and social content Food & Beverage buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Food & Beverage Insights

Food factories' hiring problem has shifted from line workers to engineers

Food factories' hiring problem has shifted from line workers to engineers

Food industry leaders say the bigger hiring concern is now technical talent, not just line workers. Demand for engineers, technicians and data specialists is outpacing supply, and manufacturers compete with aerospace and automotive for scarce technical talent. With more than a third of workers aged 50 or older, many manufacturers are developing talent internally.

  • 01Technical roles now rank above general labour for the first time in Canadian food sector hiring needs, according to Food Processing Skills Canada's latest study.
  • 02Maintenance technicians and engineers compete across industries; aerospace and automotive can often pay higher salaries for the same skillsets, leaving food plants at a disadvantage.
  • 03More than a third of food sector workers are 50 or older, creating succession risk as retirement takes decades of technical and manufacturing expertise out of operations.

Nov 8, 2026

Animal feed protein ingredients projected to reach $17.8 billion by 2032

Animal feed protein ingredients projected to reach $17.8 billion by 2032

Animal feed is the fastest-growing use for protein ingredients, forecast to grow 7.5% a year to $17.8 billion by 2032. IndexBox reports that commercial feed still depends mainly on plant-derived ingredients such as soybean meal, canola meal and pulses. Soy anchors both feed and food protein, so food demand matters to feed buyers.

  • 01Research and Markets forecasts animal feed as the fastest-growing customer for protein ingredients through 2032, at 7.5% a year against 6.3% for the market overall.

Nov 8, 2026

PepsiCo made crunch the selling point of its lower-salt Doritos in Europe

PepsiCo made crunch the selling point of its lower-salt Doritos in Europe

Compared with the recipe it replaced, the new UK Doritos recipe contained up to 18% less salt and 14% less total fat, and PepsiCo made enhanced crunch its selling point. For food manufacturers, the method matters most: choose the reformulation shoppers can taste, and test repeat purchase and factory consistency before rolling out.

  • 01Doritos took salt and fat out and gave shoppers a crunch they could hear, a sensible bet when 88% of Americans say taste shapes what they buy and only 56% say the same of healthfulness.
  • 02PepsiCo chose the crunch route while several technical paths to the same sodium and saturated fat targets were still open, so R&D and marketing were aiming at one target before the recipe was locked.
  • 03Moving a UK product out of the HFSS classification can reopen prominent retail placement, so a reformulation can pay off on the shelf as well as on the nutrition panel.

Nov 7, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512