How Software Solutions Are Easing Hospitality Staffing Burdens

 

Hospitality staffing continues to be a pressing issue for hotels and the larger experience economy. Hotels continue to face major staffing issues, even three years out from the start of the pandemic. Recent reports from June 2023 out of the American Hotel & Lodging Association found that as many as 82% of surveyed hotels were short on staff, and that an overwhelming majority of those hotels couldn’t fill job openings even with competitive benefits.

At this year’s HITEC, the hospitality industry’s largest technology trade show, companies showcased different solutions and strategies for addressing these staffing challenges, or at least mitigating some of their worst consequences. MarketScale spoke with software development company Chetu to get a sense for how software solutions are playing a role in addressing hospitality staffing challenges.

 

Chetu’s Thoughts

“I guess you can say some of the problems have occurred from the pandemic, the global pandemic, with some of the challenges to the hospitality and travel industry that kind of hurt the industry financially. So some of the problems that we try to solve is bringing in the hospitality as a very traditional area, trying to bring in new innovation, whether that new innovation is through the digital transformation or maybe some of the issues that come from the supply chain era. So those are some of the things that we try to do and solve with our technology.” – William Dawsey, Vice President, Chetu Inc.

“Additionally, what William just said, like some of the traditional work, for example, housekeeping and all, we bring like automated intelligence, which is AI, into the picture. That way we can solve some of the problems by reducing some of the laborers. So that’s another, I would say, area of expertise that we have.” – Atul Gupta, Director of Operations, Chetu Inc.

“So we’re showcasing, honestly, it’s our experience. We’ve been in the industry now for well over 20 years and we bring a lot of expertise to the industry from a delivery standpoint, from a software perspective, and also from this industry experience from a consulting perspective. So those are the things that we feel through working with our clients, going through more of a design phase, workflows, and just trying to understand their challenges and try to see how we can accommodate those challenges through software development. I’m just meeting new people, meeting new people, seeing what some of the industry trends are going now, seeing how AI is being incorporated, and seeing how we can interact with some of the individuals here and how we can help them out through technology.” – William

Follow us on social media for the latest updates in B2B!

Image

Latest

team
How Cross-Team Collaboration Becomes the Difference Between Failure and Recovery
January 29, 2026

In modern software organizations, success is often measured by what happens when carefully laid plans suddenly unravel. Late-night deployments, complex integrations, and large-scale data migrations are high-risk moments where even a small oversight can threaten months of work. When failures strike at these critical junctures, teams are forced to move beyond playbooks and into…

Read More
salesforce
Advocacy in Action: How CG Infinity’s Salesforce Practice Puts Clients at the Center of Delivery
January 29, 2026

In today’s enterprise tech landscape, successful Salesforce implementations hinge less on shiny features and more on how well partners align with the real, day-to-day needs of the business. The firms that stand out are the ones that treat delivery as a shared mission—where strategy, execution, and accountability are woven together from the first conversation through…

Read More
AI adoption strategy
Field Service Growth Depends on Leading With People, Not Just Technology
January 29, 2026

Skilled trades are facing accelerating retirements, rising customer expectations, and rapid advances in AI—putting the field service industry at a critical inflection point. Industry estimates suggest millions of frontline roles could go unfilled over the next decade, even as technology promises to automate more tasks than ever before. The stakes are high: decisions made now…

Read More
commercial leadership
Why Hotel Performance Depends on Commercial Leadership Across Sales, Marketing, and Revenue
January 28, 2026

The hospitality industry is in the middle of a structural shift toward commercial leadership. Titles like “commercial leader” and “commercial strategy” have gone from buzzwords to necessities as hotels face tighter margins, rising distribution costs, and increasingly fragmented demand. Post-pandemic recovery, accelerated digital marketing spend, and a surge in new supply have forced owners…

Read More