Virtual Reality, LED Boards Make World Cup Fun For Fans Outside Stadiums

During the 2006 World Cup in Germany, FIFA introduced a new way for more soccer fans to be a part of the World Cup experience without shelling out the expensive match ticket costs. The FIFA Fan Fest is the soccer federation’s officially sponsored public match viewing area. Its free admission and interactive carnival of a soccer watch party has been a popular alternative for FIFA fans on a budget. The event is a must see for football fans and families alike. With 11 locations scattered around Russia this year, millions will be able to enjoy the gameday experience without the gameday price.

One of the fundamental parts of the Fan Fest is the large high definition television screens installed in every location. These giant LED screens broadcast every match, attracting fans from all nations playing in the same city to bring the party of the game outside to the streets. The digital displays, however, are just one part of this experience. Some of the highlights from the fan fest games this year are Virtual Reality goalkeeping simulators, mock-penalty shootouts, and bounce house soccer.

The 2014 World Cup in Brazil attracted more than five million people to FIFA’s festival grounds and this year seems well on track to match or exceed that count. As the next edition of the World Cup approaches in Qatar 2022, many expect the Fan Fest to once again play an important role attracting more fans and generating more revenue.

Follow us on social media for the latest updates in B2B!

Image

Latest

career coaching
Work-Based Learning & Career Coaching with Strada Education: Closing the Gap Between Education and Opportunity
February 2, 2026

As higher education faces mounting pressure to demonstrate clear career outcomes, institutions are rethinking how learning connects to work and the role of career coaching in that process. Employers continue to report skills gaps, students are questioning the return on investment of a degree, and states are demanding stronger alignment between postsecondary education and…

Read More
cities
Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon
February 2, 2026

More than half the world already lives in cities—and the UN projects that share will rise to 68% by 2050, adding roughly 2.5 billion more people to urban areas. At the same time, the “experience economy” has reshaped what people value in places: not just what a city has, but how it feels to…

Read More
client engagement
When Client Engagement Becomes True Partnership
February 1, 2026

CG Infinity’s Salesforce Practice is built on deep, day-to-day engagement with the organizations it serves. Rather than operating as an external vendor, the team embeds itself with clients—working closely, consistently, and collaboratively—so decisions are informed by real context, trust, and shared accountability. This approach ensures Salesforce solutions are shaped not just by requirements, but…

Read More
cross-functional teams
How CG Infinity Brings Cross-Functional Teams Together to Deliver High-Impact Outcomes
February 1, 2026

CG Infinity’s Salesforce Practice is built around helping organizations move forward together, especially when initiatives span cross-functional teams with different priorities. The focus is on alignment—bringing the right stakeholders into the conversation early and ensuring decisions are made collaboratively so solutions serve the whole organization, not just one function. That capability is reflected in a…

Read More