Skip to content
MarketScale
‹ Back to IndustriesEnergy

Completely Connected Systems with Zach Supalla

An all-in-one connectivity platform is essential to make the most of IoT devices. Zach Supalla, Founder & CEO at Particle, joined Industrial IoT’s Mat Ackley to talk about Particle’s Platform as a Service model, which makes it easy to build connectivity between IoT software and hardware.  The oil & gas industry is one market segment…

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

Share

An all-in-one connectivity platform is essential to make the most of IoT devices. Zach Supalla, Founder & CEO at Particle, joined Industrial IoT’s Mat Ackley to talk about Particle’s Platform as a Service model, which makes it easy to build connectivity between IoT software and hardware. 

The oil & gas industry is one market segment ripe for IoT connectivity. From upstream extraction to downstream distribution, IoT connectivity solutions can play a role in many areas of concentration. “The best way to evaluate the opportunity with IoT is to pick any individual problem people try and solve along the way and think of how you could solve that problem more effectively with connected systems,” Supalla said. 

As to which types of solutions to IoT connected systems solve best, Suppalla said IoT is great at creating efficiencies. From industrial manufacturing to oil & gas extraction and devices for the home, if the solution creates a faster, cheaper, and more efficient process, it’s a win. “IoT is increasingly becoming a technology that one uses to solve some of these problems,” Supalla said.  

The widespread availability of wireless networks and sensors provide a perfect opportunity to create connected systems solutions. As costs of connectivity and computing come down, Suppalla sees a day when everything is connected. Still, Suppalla follows this rule of thumb: “I think things should be connected when there’s a reason to, and not everything needs to be connected. Does a toaster need to be connected? And not everything needs to be connected to everything else.”  

Connected systems should be more than window dressing. Establishing these connections does take money, resources, and time, so a strategic approach to IoT will win the day. “It’s a question of which assets are the ones that create a lot of value, store a lot of value, and consume a lot of value.” 

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Energy Insights

Cornerstone Energy's 4th Annual Forum puts New England grid reliability front and center

Cornerstone Energy's 4th Annual Forum puts New England grid reliability front and center

Cornerstone Energy hosted its 4th Annual Energy Transition Forum focusing on the reliability of New England's energy grid. The event brought together utility leaders, engineers, and regulators to address challenges related to winter reliability, decarbonization mandates, and grid planning. Discussions centered around strategies to strengthen grid resilience in the face of energy transitions.

  • 01Cornerstone Energy's forum addresses New England grid reliability.
  • 02Event focused on winter reliability, decarbonization, and grid planning.
  • 03Utility leaders, engineers, and regulators participated in discussions.

Jul 14, 2026

$1.1 trillion in grid investment and AI data centers still face decade-long connection waits

$1.1 trillion in grid investment and AI data centers still face decade-long connection waits

The energy sector is planning significant investments in grid infrastructure, with $208 billion allocated for 2025 alone. Despite such investments, data centers in regions like Northern Virginia still face prolonged waits, sometimes extending up to 14 years, for grid connections. This highlights a disconnect between planned investments and actual implementation efficiency.

  • 01$208 billion planned for grid spending in 2025.
  • 02Data centers in Northern Virginia face up to 14-year waits for connections.
  • 03Infrastructure investment isn't translating into immediate capacity improvements.

Jul 13, 2026

Barbados energy transition stalls between dominant incumbents and alternative pathways, study finds

Barbados energy transition stalls between dominant incumbents and alternative pathways, study finds

A 2026 academic study highlights the barriers to energy transition in Barbados, where a fossil-fuel-dependent system struggles to adapt. The study examines the existing power structure and technologies that could facilitate a shift towards sustainable energy. The findings indicate a conflict between entrenched incumbents and emerging alternative energy pathways.

  • 01Barbados's energy system remains heavily reliant on fossil fuels.
  • 02Incumbent energy providers resist transitioning to sustainable options.
  • 03The study identifies technologies that could help transition movement.

Jul 13, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512