Skip to content
MarketScale
‹ Back to IndustriesEnergy

Completely Connected Systems with Zach Supalla

An all-in-one connectivity platform is essential to make the most of IoT devices. Zach Supalla, Founder & CEO at Particle, joined Industrial IoT’s Mat Ackley to talk about Particle’s Platform as a Service model, which makes it easy to build connectivity between IoT software and hardware.  The oil & gas industry is one market segment…

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

Share
Completely Connected Systems with Zach Supalla

Get featured

Want to get featured in MarketScale Energy?

Create a free MarketScale workspace and get your company's expertise featured across our Energy coverage. No credit card, no demo required.

Request an invite

An all-in-one connectivity platform is essential to make the most of IoT devices. Zach Supalla, Founder & CEO at Particle, joined Industrial IoT’s Mat Ackley to talk about Particle’s Platform as a Service model, which makes it easy to build connectivity between IoT software and hardware. 

The oil & gas industry is one market segment ripe for IoT connectivity. From upstream extraction to downstream distribution, IoT connectivity solutions can play a role in many areas of concentration. “The best way to evaluate the opportunity with IoT is to pick any individual problem people try and solve along the way and think of how you could solve that problem more effectively with connected systems,” Supalla said. 

As to which types of solutions to IoT connected systems solve best, Suppalla said IoT is great at creating efficiencies. From industrial manufacturing to oil & gas extraction and devices for the home, if the solution creates a faster, cheaper, and more efficient process, it’s a win. “IoT is increasingly becoming a technology that one uses to solve some of these problems,” Supalla said.  

The widespread availability of wireless networks and sensors provide a perfect opportunity to create connected systems solutions. As costs of connectivity and computing come down, Suppalla sees a day when everything is connected. Still, Suppalla follows this rule of thumb: “I think things should be connected when there’s a reason to, and not everything needs to be connected. Does a toaster need to be connected? And not everything needs to be connected to everything else.”  

Connected systems should be more than window dressing. Establishing these connections does take money, resources, and time, so a strategic approach to IoT will win the day. “It’s a question of which assets are the ones that create a lot of value, store a lot of value, and consume a lot of value.” 

Your experts belong here

Every story in MarketScale Energy starts with a company putting its field engineers, operations leads, and project developers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Developers and operators shortlist on credibility, and your engineers give your sales team something real to send.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Energy Insights

Get new expert content in your inbox.

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Energy expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your field engineers, operations leads, and project developers into the articles, video, and social content Energy buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Energy Insights

Retail EV charging networks are becoming operational infrastructure: Walmart hits 100 fast-charging sites as utilities push fleet rebates

Retail EV charging networks are becoming operational infrastructure: Walmart hits 100 fast-charging sites as utilities push fleet rebates

Retail EV charging networks, like those developed by Walmart, are evolving from experimental initiatives to standardized infrastructures. This transformation includes the creation of fast-charging sites and the facilitation of electric vehicle (EV) rebates by utilities such as ComEd. As these networks grow, they become integral components of the broader energy infrastructure.

  • 01Walmart has reached its 100th fast-charging site, marking a milestone in its EV charging infrastructure expansion.
  • 02ComEd's EV rebate initiatives highlight the growing importance of standardized and procure-ready EV charging infrastructure.
  • 03Retail EV charging infrastructure is becoming essential to mainstream energy networks.

Aug 22, 2026

Extreme heat is turning solar, batteries and load flexibility into the new capacity test for data center growth

Extreme heat is turning solar, batteries and load flexibility into the new capacity test for data center growth

Extreme heat is increasingly challenging data centers to integrate solar energy, battery storage, and load flexibility as essential components for future capacity. Data center growth is being tested by record summer peaks in regions such as PJM, SPP, and Texas, demonstrating the need for adaptable energy solutions. These energy challenges highlight the critical role of sustainable practices in data center operations.

  • 01Data centers are facing capacity challenges due to extreme heat and record summer peaks.
  • 02Integration of solar, batteries, and load flexibility is becoming essential for data center growth.
  • 03Regions like PJM, SPP, and Texas are experiencing significant stress on energy resources.

Aug 20, 2026

Heat and river constraints are turning Europe’s summer power stack into a gas risk again

Heat and river constraints are turning Europe’s summer power stack into a gas risk again

Europe's power supply is under strain due to summer heat, leading to decreased wind generation, restrictions on nuclear power due to cooling limits, and temporary gas outages. This situation is causing gas prices to increase as the market attempts to compensate for the power deficit. The reliance on gas is becoming a risk factor as the power stack adjusts to these conditions.

  • 01Europe's summer heat is reducing wind power generation.
  • 02Nuclear power plants face cooling limits in high temperatures.
  • 03Gas supply outages are pushing prices higher.

Aug 20, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512