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How Are Top Independent Resort Operators Leveraging Their Tech Stack to Increase Revenue

revenue

As the summer season approaches and leisure travel picks up, it’s essential for properties to optimize their revenue potential through ancillary services. However, with a limited labor force available, leveraging the right technology becomes paramount in maximizing profitability. This holds especially true for independent operators who must carefully assess their property’s unique characteristics. Different guest…

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Is Your Hotel Leveraging Technology to Do More with Less?

In the fast-paced world of hotels, technology plays a crucial role in providing an exceptional guest experience. To ensure effective utilization of your investment, there are five key points to consider. First, evaluate your tech stack to determine if it eliminates tasks and creates time savings rather than becoming a burden. Second, leverage technology to…

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The Right PMS Partner + Open APIs Can Elevate a Hotel’s Operational Success

In the fast-paced world of hospitality, finding the right Property Management System (PMS) partner can make all the difference in a hotel’s operational success. A recent video highlights the transformative power of combining the right PMS partner with Open APIs (Application Programming Interfaces) to elevate a hotel’s operations. By choosing a PMS partner that offers…

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Canary Technologies and Maestro Partner To Bring Digital Guest Management Solutions to Hoteliers

Canary Technologies and Maestro PMS have joined forces to offer hoteliers a comprehensive solution to meet the changing needs of guests and address operational challenges. This collaboration brings together the expertise of both companies and allows for a seamless integration between their systems. With this integration, Maestro PMS customers gain access to Canary’s guest management…

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Robin Goldsmith
Interview with Robin Goldsmith
March 1, 2025

At ViVE 2025, Panda Health’s Jason Taylor and Verizon Healthcare’s Robin Goldsmith dive into the future of AI in healthcare, exploring how ambient technology is revolutionizing workflows for clinicians and improving patient experiences. A dynamic conversation not to be missed!

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From Control to Community: Why Big Brands Struggle with UGC
From Control to Community: Why Big Brands Struggle with UGC
February 27, 2025

In this episode of UGC for B2B, host Alice Iversen sits down with Bridget Benedetti, a former MarketScale client turned Digital Media Strategist, to discuss the massive shift from traditional marketing to an authentic, user-generated approach. Bridget shares her firsthand experience of watching MarketScale evolve from a content provider into a full-fledged UGC-driven powerhouse—one…

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AI in Video Storytelling
AI and The Future of Video Storytelling
February 27, 2025

In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, sits down with Piyush Saggi, co-founder and CEO of Parmonic, to discuss AI’s impact on video storytelling. They explore AI’s role in video transformation, storytelling challenges, and how brands can balance automation with authenticity. Topics Covered * The Rise of…

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Content strategy
The Right Content Strategy for Businesses: Why the Focus Should be on Data-Driven, Relevant Content
February 27, 2025

Business leaders navigate an overwhelming amount of marketing trends, insights, and data daily, often struggling to determine what truly builds trust and engagement. While many brands focus on educational content, research suggests that buyers are more likely to engage with content that offers industry insights, expert perspectives, and authenticity. Trust has become a key…

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