Cosm’s Visionary Approach to Evolving Entertainment Through Immersive Experiences
The entertainment landscape is experiencing a profound shift, with immersive experiences leading the way. Advancements in technology and changing audience expectations are transforming how people engage with content. A Deloitte survey found that 58% of sports fans attending live events desire the same in-depth statistics, analysis, and replays available when watching from home, underscoring a significant demand for enhanced in-venue experiences. This trend highlights the need for innovative spaces that foster active audience participation and emotional connection.
How does Cosm leverage technology to create unforgettable immersive experiences?
This episode of ProAV Today, hosted by Ben Thomas, features Rachel Stockham, VP of Sales and Strategic Partnerships at Cosm. Together, they discuss the transformative potential of immersive environments and the guiding philosophy behind Cosm’s venues.
Key Points from the Conversation:
- Redefining Experiences: Rachel explains how Cosm creates not just a venue but a holistic experience that combines technology, community, and emotion, moving beyond traditional entertainment formats.
- Content Diversity: The discussion highlights Cosm’s diverse programming—from sports to theater to art—designed to captivate a wide range of demographics and interests.
- Future Aspirations: Rachel shares Cosm’s expansion goals, including new venues and partnerships, and the company’s vision to democratize access to immersive experiences worldwide.
Rachael Stockham is an accomplished sales and marketing executive with extensive experience in strategic partnerships, revenue growth, and market expansion. As VP of Sales and Partnerships at Cosm, she leads initiatives that drive market share and deepen customer relationships through innovative outreach and sales strategies. With a background spanning senior roles in sales, marketing, and business development, Rachael is known for her expertise in building collaborative teams and fostering lasting, impactful client connections.
