Cutting Through: Checking In with Aurora Multimedia at InfoComm 2021

MarketScale
MarketScale
Nov 15, 2021
InfoComm 2021 innovation IP Pro AV streaming solutions

In this episode of Cutting Through, the no B.S. Pro AV podcast from Aurora Multimedia, Host Tyler Kern joined CEO and CTO of Aurora Multimedia, Paul Harris, at InfoComm 2021. This is the largest, most exciting Pro AV industry event in North America. The two discussed the three key products Aurora Multimedia is showcasing at this year’s in-person show: IPX-UC1 Ultra Series, VPX-TC1 Pro Series, and RXT-4.

While the three products differ in the features they possess, industries they best serve, and problems they address, they all share the same level of innovation and careful attention to detail necessary to solve problems seen throughout the Pro AV industry. These are two attributes that can be seen in all of Aurora’s products, which is why all three products are some of the most advanced on the market.

“We listen to the integrators, we listen to the end-users, and the consultants and we get their feedback because while we may think we have a great idea, it doesn’t necessarily mean it’s the right idea or it is going to solve the problem fully,” Harris explained. “ To get that feedback from a show like this or meetings in person when we go to visit them, that’s when we really get to put that final touch on it. So it’s a contribution from everybody.”

If you are attending InfoComm and want to learn more about these products, check out Aurora Multimedia at Booth 2021. If you do not make it to the show, you can call Aurora or contact them at sales@auroroamm.com to set up an appointment.

 For more details on Aurora’s products, check out their website: auroramm.com.

Follow us on social media for the latest updates in B2B!

Image

Latest

automation
Episode 5 Promo: There Are No Bad Robots, Only Bad Owners
May 9, 2025

What really makes or breaks a robotics deployment? Spoiler: it’s not the robot. In the fifth episode of Robot vs. Wild, Vecna Robotics’ Chief Marketing Officer Josh Kivenko and Customer Success Manager Ty LaFramboise reveal why successful automation is less about machines—and more about mindset. From aligning corporate goals with floor-level operations, to helping teams adjust to new…

Read More
Jerry Wagner discusses Market Volatility
The DisruptED World of Financial Services with Industry Titan Jerry Wagner
May 9, 2025

Because this is an era now defined by economic whiplash, algorithmic finance, and global uncertainty, the investment world is increasingly more volatile than before. As inflationary pressures, geopolitical tensions, and trade policies create even further chaos into markets, the stakes for both advisors and investors have heightened. According to data on the Cboe Volatility…

Read More
Vecna
Episode 6 Promo: Behind Every Great Robot Is a Strong Human
May 9, 2025

In the sixth episode of Robot vs. Wild, Vecna Robotics’ Chief Marketing Officer Josh Kivenko sits down with Nikki Slaughter, Director of Post-Deployment Operations, to shine a light on the real people behind autonomous operations. They explore the critical role of Vecna’s 24/7 remote support team—comparing them to a Formula One pit crew—constantly monitoring…

Read More
debt-free
Debt-Free and Results-First: ACE Is Rewriting the Rules of Higher Ed
May 9, 2025

As student loan debt surpasses $1.7 trillion nationwide, cracks in the traditional higher education model are becoming increasingly difficult to ignore. Meanwhile, the American College of Education is quietly operating with an approach that flies in the face of convention, where 85% of its students graduate debt-free. What does it take to build a…

Read More
Related
Data Centers
Software & Technology
Understanding the Infrastructure of Data Centers
May 6, 2025
hospitality
Healthcare
Using Technology to Elevate Hospitality
April 28, 2025

The hospitality industry is undergoing a rapid transformation, driven by the rising expectation for hyper-effortless, personalized guest experiences. Across industries, research from McKinsey shows that 71 percent of consumers expect companies to deliver personalized interactions—raising the bar for service excellence in every sector, including hospitality. As hotels, casinos, and resorts race to meet evolving demands,…

Read More
everything
Healthcare
Talking Recruiting, Retention and Everything in Between for the AV Industry
April 10, 2025

The demand for AV services accelerates, and the industry is facing a growing labor crisis. According to Field Nation, 72% of AV integrators say talent shortages are their most pressing challenge, driven by a wave of retirements, increased project complexity, and rising demand across sectors like education, healthcare, and retail. AV Integrators risk project…

Read More