Future-Proofing the AV Solutions of Today for Excellence in 2021 and Beyond

For as exciting as the AV landscape is as a new year dawns, a central question – and one asked of every new innovation – persists.

Will these solutions have the staying power to continue driving elevated experiences in the long term, or will they soon be obsolete in favor of the next big thing to emerge from an era of accelerating technological progress?

In the case of Mad Systems’ QuickSilver® solution and recently patented systems and methods for generating targeted media content, the company is confident the solutions will scale for generations to come.

One key aspect of so-called “future-proof” technology is whether it’s proprietary or not. If technology is non-proprietary, it is elevated beyond a specific manufacturer or company and to a place where users are empowered with peace of mind that their solution won’t just be pulled out from under them.

With regards to Mad’s latest patent, the company said it’s still working on other ideas and ways to provide solutions that allow spaces and experiences to keep pace with growing consumer and visitor expectations for personalized, interactive and impactful content.

To learn more about Mad Systems’ role in the evolving AV landscape, visit madsystems.com.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

technology
Clarity Under Pressure: Technology, Trust, and the Future of Public Safety
February 7, 2026

When something goes wrong in a community—a major storm, a large-scale accident, a violent incident—there’s often a narrow window where clarity matters most. Leaders must make fast decisions, responders need to trust the information in front of them, and the systems supporting those choices have to work as intended. Public safety agencies now rely…

Read More
weather Intelligence
Clarity in the Storm: Weather Intelligence, GIS, and the Future of Operational Awareness
February 6, 2026

For many organizations today, weather has shifted from an occasional disruption to a constant planning factor. Scientific assessments show that extreme weather events—including heatwaves, heavy rainfall, and wildfires—are occurring more frequently and with greater intensity, placing growing strain on infrastructure, utilities, and public services. As weather-related disruptions become more costly and harder to manage,…

Read More
AI in sterile processing
AI in Sterile Processing Is Proving Its Value by Acting as a Co-Pilot, Not a Replacement
February 5, 2026

Sterile processing departments are dealing with persistent operational pressures. Surgical case volumes are rising, instruments are more complex, and staffing shortages remain across many health systems. Accuracy and documentation requirements continue to tighten, leaving little room for error. In busy hospitals, sterile processing teams may handle 10,000 to 30,000 surgical instruments per day, with…

Read More
IC-SAT100
Meet IC-SAT100, a Satellite PTT Radio Built for the World’s Most Demanding Environments
February 5, 2026

Let’s have a look at Icom’s IC-SAT100, a satellite Push-To-Talk radio designed for moments when ordinary communication just isn’t an option. Powered by the Iridium satellite network, this rugged handheld delivers instant one-to-many communication at the push of a button—no cell towers or ground infrastructure required. Built to thrive in harsh environments, it’s waterproof,…

Read More