How Ellis Island Uses AV Technology to Drive Tourism

Opening last year, the new Statue of Liberty Museum leverages an engaging and impactful direct-view LED solution from Unilumin that supports the museum’s mission of providing accessibility, education and sustainability.

The idea of expanding the Statue’s availability from an informational and interactive standpoint was spurred on by the limited nature of the existing museum inside the Statue’s pedestal.

It was high time, said Lawrence Estevez-Smith, Director, Information Technology, for The Statue of Liberty – Ellis Island Foundation, Inc., to provide a new experience for visitors looking to learn more about the historic site.

The installation is highlighted by a 40-foot-wide, 10-foot-tall LED video wall that replaced traditional projection, upgrading the visitor experience significantly and allowing for unique initiatives, such as the “Becoming Liberty” integration that uses visitor photos to form a collage shaped like the Statue of Liberty.

The LED wall utilizes a 1.5-mm pixel pitch to deliver high-definition video, helping create a sense of immersion and excitement.

Challenges surrounding ambient light, durability and more were met with direct-view LED technology, providing the space with a lasting solution that exceeds expectations.

“The seamless integration (of the video wall) is definitely one of the centerpieces within the museum,” Estevez-Smith said. “We have lines of people standing in front of it on a daily basis excited to see their pictures come up and become part of a mural of the Statue of Liberty.”

Through technology implemented by Unilumin, the museum is able to bring together the impactful nature of the site and its history with a cutting-edge way of delivering that history and story to visitors.

“With this installation, it’s great to see our technology used to be able to share the history of American migration,” said Chris Danley, Unilumin Executive Vice President of Sales. “It’s something that we’re very proud of.”

To learn more about Unilumin’s success in delivering on the vision of the Statue of Liberty Museum, watch the videos below.

Follow us on social media for the latest updates in B2B!

Image

Latest

Emergency department
How Predictive AI Is Helping Hospitals Anticipate Admissions and Optimize Emergency Department Throughput
December 24, 2025

Emergency departments across the U.S. are under unprecedented strain, with overcrowding, staffing shortages, and inpatient bed constraints converging into a throughput crisis. The American Hospital Association reports that hospital capacity and workforce growth have lagged, intensifying delays from arrival to disposition. At the same time, advances in artificial intelligence are moving from experimental to operational—raising…

Read More
Mission
Why Is the Mission of Benchmark So Important
December 23, 2025

As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…

Read More
Benchmark
What Is It Like for You to Be Part of the Benchmark Products Teams Now
December 23, 2025

Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…

Read More
Cleaning
Do Your Friends Ever Ask You For Cleaning Tips
December 23, 2025

In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…

Read More