How Ellis Island Uses AV Technology to Drive Tourism

Opening last year, the new Statue of Liberty Museum leverages an engaging and impactful direct-view LED solution from Unilumin that supports the museum’s mission of providing accessibility, education and sustainability.

The idea of expanding the Statue’s availability from an informational and interactive standpoint was spurred on by the limited nature of the existing museum inside the Statue’s pedestal.

It was high time, said Lawrence Estevez-Smith, Director, Information Technology, for The Statue of Liberty – Ellis Island Foundation, Inc., to provide a new experience for visitors looking to learn more about the historic site.

The installation is highlighted by a 40-foot-wide, 10-foot-tall LED video wall that replaced traditional projection, upgrading the visitor experience significantly and allowing for unique initiatives, such as the “Becoming Liberty” integration that uses visitor photos to form a collage shaped like the Statue of Liberty.

The LED wall utilizes a 1.5-mm pixel pitch to deliver high-definition video, helping create a sense of immersion and excitement.

Challenges surrounding ambient light, durability and more were met with direct-view LED technology, providing the space with a lasting solution that exceeds expectations.

“The seamless integration (of the video wall) is definitely one of the centerpieces within the museum,” Estevez-Smith said. “We have lines of people standing in front of it on a daily basis excited to see their pictures come up and become part of a mural of the Statue of Liberty.”

Through technology implemented by Unilumin, the museum is able to bring together the impactful nature of the site and its history with a cutting-edge way of delivering that history and story to visitors.

“With this installation, it’s great to see our technology used to be able to share the history of American migration,” said Chris Danley, Unilumin Executive Vice President of Sales. “It’s something that we’re very proud of.”

To learn more about Unilumin’s success in delivering on the vision of the Statue of Liberty Museum, watch the videos below.

Follow us on social media for the latest updates in B2B!

Image

Latest

comedy
Laughter as a Service: How Comedy Can Power Trust, Teamwork, and Career Growth
February 19, 2026

Comedy might be the most underused business skill in your toolkit… In a world of back-to-back Zoom calls, Slack threads, and AI-generated everything, real human connection can start to feel like an afterthought. We’re moving faster than ever, but sometimes we’re listening less, reacting more, and missing the small moments that actually build trust. The…

Read More
founder-led brand
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan
February 19, 2026

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Read More
computer vision
Censis’ Final Check Uses Computer Vision to Eliminate Tray Errors Before They Reach the OR
February 19, 2026

Artificial intelligence used to live in strategy decks and conference keynotes—but now it’s showing up in a very different place: right on the assembly tables where SPD technicians build trays for the next case. And it’s arriving at a time when the pressure on sterile processing has never been higher. As surgical volumes climb and…

Read More
Scaling AI
QumulusAI Provides A Clear Roadmap for Scaling AI Platforms to Thousands of Users
February 18, 2026

Scaling AI platforms can raise questions about how to expand across locations and support higher user volumes. Growth often requires deployments in multiple data centers and regions. Mazda Marvasti, the CEO of Amberd, says having a clear path to scale is what excites him most about the company’s current direction. He notes that expanding…

Read More