Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

LED Past, Present, and Future: How This Evolving Tech Transforms Business

The late 90’s marked a revolutionary new advancement in display technology—LED (Light Emitting Diodes). Since the 90’s, LED tech has come a long way. In fact today’s guest, Mitch Rosenberg, Senior Director of Sales at Absen LED with 30 years of experience in LED tech, explains how “LED is still very much a growing…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share
LED Past, Present, and Future: How This Evolving Tech Transforms Business

Get featured

Want MarketScale to feature Professional AV?

Book a 15-minute demo and we'll map your Professional AV expertise to the content buyers are searching for.

Book a demo

The late 90’s marked a revolutionary new advancement in display technology—LED (Light Emitting Diodes). Since the 90’s, LED tech has come a long way. In fact today’s guest, Mitch Rosenberg, Senior Director of Sales at Absen LED with 30 years of experience in LED tech, explains how “LED is still very much a growing product.” On this AV podcast we dive into LED’s: where it all began, and where Mitchell sees LED tech headed in the future.

When LED’s first entered the scene the panels and displays were expensive, available only to those with deep pockets. Mitchell explains how as LED tech evolved, the price dropped and the technology became more accessible to the public: “Pixels got tighter, prices started plummeting, resolution increased, longevity got better, light output got better, weight went down…” Today, LED’s are found in our at-home TV’s, and the industry industry itself has grown into a 3.7 billion dollar business.

Although LED tech can be visually astonishing, Mitchell says the technology is wasted if there is not incredible content to match. “If you don’t have a budget for content, you’re buying a giant TV,” Mitchell tells his clients. “LED is merely a display product,” says Mitchell. It’s what you do with this display product that wows customers and bolsters a company’s brand.

LED is not done evolving. The technology is becoming stronger and more resilient to human handling, moving away from the fragile piece of tech it once was. On this podcast, Mitchell divulges his insight on what dramatic changes he foresees shaking up the market, and what that looks like for business and consumers.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Professional AV starts with a company putting its integrators, design engineers, and product specialists on the record. Buyers are already reading this topic. The only question is whose experts they find.

When a spec writer or facilities lead searches this category, your integrators are what they find instead of a competitor.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Professional AV Insights

Get new expert content in your inbox.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Professional AV expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your integrators, design engineers, and product specialists into the articles, video, and social content Professional AV buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Professional AV Insights

Almo Pro AV’s Audio-Technica D50 launch puts RF planning back on the critical-path for public-sector command centers

Almo Pro AV’s Audio-Technica D50 launch puts RF planning back on the critical-path for public-sector command centers

Almo Pro AV has announced its distribution of Audio-Technica’s D50 digital UHF wireless system, emphasizing the importance of RF planning in command-and-control projects. The distribution is set to commence in September, aligning with public-sector command center needs. The new system aims to enhance the audio-visual communication capabilities in these settings.

  • 01Almo Pro AV will distribute the Audio-Technica D50 starting in September.
  • 02RF planning is a critical component for command centers using the D50 system.
  • 03The D50 system enhances audio-visual communications in public-sector command centers.

Aug 20, 2026

PTZOptics Rise 4K makes 12G-SDI and fiber table stakes for enterprise video rooms

PTZOptics Rise 4K makes 12G-SDI and fiber table stakes for enterprise video rooms

PTZOptics has introduced the Rise 4K PTZ camera that incorporates advanced features like 12G-SDI and fiber connectivity, along with AI-assisted automation, to enhance broadcast capabilities for corporate studios. The camera aims to set a new standard in professional AV by offering comprehensive broadcast connectivity and timecode/genlock functionalities. This innovation is positioned to optimize AV setups in enterprise environments and educational campuses.

  • 01The Rise 4K PTZ camera from PTZOptics includes 12G-SDI and fiber connectivity.
  • 02The camera is designed for corporate studios and campus AV setups.
  • 03AI-assisted automation is a key feature of the Rise 4K PTZ camera.

Aug 19, 2026

When Static Signage Falls Short: A Smarter Way to Communicate with VisionMax LED Posters

VisionMax LED posters offer a smarter communication solution compared to traditional static signage. These LED posters allow for dynamic content display, enhancing engagement and information delivery. The technology is suitable for various applications, providing flexibility in visual communication.

  • 01VisionMax LED posters offer dynamic content display, enhancing engagement over static signage.
  • 02LED posters provide flexibility and adaptability in visual communication across various applications.
  • 03Traditional static signage can be effectively upgraded with VisionMax LED technology for better content delivery.

Aug 17, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512