RevelTV and Absen create immersive LED environments at the new multimillion-dollar Hale Centre Theatre in Utah

Orlando, FloridaUSA (Oct. 12, 2018) – Since opening in November 2017, the Hale Centre Theatre at Mountain America Performing Arts Centre, located south of Salt Lake City, Utah, has captured the attention of theatre goers both near and far. The Hale Centre Theatre, which has been in the Salt Lake City area for close to 33 years and is one of the largest and most respected community theatres in the country, partnered with local AV integrator RevelTV to install the latest in technology inside and out of the new $75 million-dollar complex.

“Our mission has always been to present high-quality, family focused entertainment,” said Quinn Dietlein, Associate VP, Corporate Development for the Hale Centre Theatre. “One of the ways we do that is by embracing the latest staging technologies.”

During the design phase, RevelTV worked side-by-side with the theatre’s team to help create unique spaces inside and out of the complex that pushes the creative envelop such as trapezoidal and circular-shaped screens, moving stages and the latest and greatest in lighting and sound technology.

“LED became a major part in the conversation with the theatre’s design team,” said Brian Fitzpatrick, President and CEO of RevelTV. “Thanks to our long relationship with Absen, it was a natural fit to pull them into the project to help us design solutions to bring their vision to life.”

In order to best advertise upcoming productions to the passing traffic, RevelTV and Absen designed six large digital signs using the XD6 Series LED solution, which are strategically aligned beside each other to create a captivating show of moving content on each upcoming production.

In the lobby area, Absen’s N4 LED solution was leveraged to create a unique design, towering the concession area that patrons can enjoy watching as they wait in line for refreshments.

However, the most captivating LED installation is found within the complex’s $20 million-dollar theatre-in-the-round which boasts a total of 4 large, curved N4 LED walls in the back area as well as a four-sided Acclaim 3.8mm jumbotron like structure that can be raised and lowered, helping immerse theatre-goers more within each scene set.

Patrons will soon experience a large LED wall in the complex’s Jewel Box stage. RevelTV is installing the Acclaim 3.8mm video wall that will significantly ease the often-cumbersome multi-scene changes that happen during various productions. By utilizing LED technology, the theatre’s design team can create the scenes digital, freeing up the already limited space backstage.

“Our partnership with RevelTV has grown significantly over the last several years,” said Gary Fuller, Executive Vice President of Sales and Marketing for Absen Inc. “This project is truly an amazing example of how LED is impacting today’s stage production designers in taking their design capabilities to a whole new level that leaves patrons with a breath-taking experience during each production.”

Read more at usabsen.com

Follow us on social media for the latest updates in B2B!

Image

Latest

student success
The AI-Powered Edge in Education: How LearningClues Is Enabling Student Success with Co-founder and CEO Dr. Perry Samson
June 30, 2025

As AI continues to reshape education, institutions face a growing challenge in ensuring students succeed without compromising engagement or integrity. Today’s college students are often juggling jobs, family, and coursework, leading to limited study time and increased dropout risk. According to the National Center for Education Statistics, 40% of full-time undergraduates and 74% of…

Read More
AI Strategist
Why Enterprises Need an AI Strategist and Why It Should Be a Marketer
June 30, 2025

In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, a leading consultancy that partners with marketing leaders to adopt and scale AI responsibly and strategically, talks with Nicola Smith, Senior AI Programs Advisor at Southwest Airlines. They explore how enterprises can move beyond tool experimentation to embed AI into…

Read More
first 90 days
HealthSearch Partners’ Neill Marshall and Kurt Mosley Urge New CEOs to Listen First, Diagnose Early, and Lead with Purpose in the First 90 Days
June 30, 2025

CEO turnover across U.S. hospitals is accelerating. Hospitals and health systems announced 146 CEO changes in 2023—a 42 percent increase over the 103 exits recorded in 2022, according to a Challenger, Gray & Christmas report. As more leaders transition into new roles, the importance of making a good first impression has intensified. The early…

Read More
tech talent
The DisruptED World of Tech Talent with TEKsystems: Future-Proofing the Workforce Through Inclusive Hiring and Non-Traditional Education
June 27, 2025

In a workforce reshaped by automation, accelerated AI adoption, and persistent labor shortages, the demand for skilled tech talent has never been more urgent—or more difficult to meet. The traditional pipelines, namely college degrees and four-year institutions, are no longer producing enough candidates to meet the explosive growth in tech roles. With tech jobs…

Read More