SIONYX’S AURORA WINS BEST IN SHOW IN DENVER

The Aurora by SiOnyx, the world’s first day / night action camera, made its long-anticipated debut in Denver last week at the Outdoor Retailer Summer Market as the official product launch. The Outdoor Retailer Summer Market is the nation’s largest outdoor gear and apparel trade show. Outdoor Industry Association (OIA) is the association partner, title sponsor, and education provider of the events. OIA unites and serves the outdoor industry in a variety of ways, making this event an ideal venue for the launch of SiOnyx’s latest creation. The show drew huge crowds as always, and Aurora by SiOnyx generated an enthusiastic response from the outdoor specialty retailers, who are quick to recognize the camera’s unique performance and versatility.

Awards and Accolades

In addition to winning the Best in Show award, our camera has received plenty of positive reviews. Its distinctive features captured the attention of Gear Junkie, who said of the Aurora: “this sub-8 ounce camera captures a remarkable amount of color and detail in the pitch-dark.”

Slash Gear has hailed it as the answer to the rugged GoPro’s night-vision limits, calling the SiOnyx Aurora “a one of a kind consumer action camera that has the uncanny ability to bring light even in the darkest of nights.”

The tech pros at ubergizmo went as far as to say, “When people look into the Aurora’s viewfinder for the first time, they are blown away,” and added that “this is the difference between ‘low light’ and ‘night-vision’ capabilities.” And 9TO5Toys argues, “the quality of the Aurora camera at night cannot be beaten.”

Why You Need Aurora by SiOnyx

The Aurora by SiOnyx is the world’s first IP67 day/night action camera with integrated HD night vision. Designed to capture HD videos or still photos from noonday sun to moonless starlight, the Aurora boasts a built in OLED display, iOS and Android Wi-Fi connectivity, GPS, g-sensor trigger and e-compass, making it the perfect adventure camera for outdoor enthusiasts. A custom SiOnyx CMOS sensor is the secret to the brand’s night-vision prowess and allows you to capture events round the clock—because SiOnyx understands that life doesn’t end when the sun goes down.

Preorder yours now at sionyx.com.

Read more at sionyx.com

Follow us on social media for the latest updates in B2B!

Image

Latest

governance
Exploring the Intersection of Board Governance, Community Engagement and Creativity with Ann Margolin
February 23, 2026

Behind every city vote, hospital budget or zoning decision is a leader navigating tough, often conflicting priorities. Right now, public leaders are operating in an environment of rising healthcare costs, workforce shortages and heightened community expectations—especially within safety-net systems that collectively provide billions in uncompensated care each year. The stakes are real—they affect patients…

Read More
career-connected
Workforce Alignment, and the New Blueprint for Career-Connected Learning Ecosystems
February 23, 2026

Workforce shortages, shifting federal and state policy, and rising skepticism about the return on investment of a traditional four-year degree have pushed career-connected learning to the forefront of education reform. According to the U.S. Bureau of Labor Statistics, overall employment is expected to increase by nearly 4.7 million jobs between 2022 and 2032, with…

Read More
hiring strategy
AI Is Reshaping Hiring Strategy And Critical Roles Are Shifting to Permanent Talent
February 20, 2026

Artificial intelligence is no longer a future-state discussion—it’s a present-day leadership priority. As enterprises accelerate the adoption of generative AI and automation tools, hiring strategies are evolving alongside broader business transformation. According to McKinsey’s 2025 State of AI report, 88% of organizations now report using AI in at least one business function, underscoring how…

Read More
Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More