Listen: Ryan Moats on Changing the Customer Experience with Technology
On this edition of the podcast, I get to catch up with Ryan Moats, the Director of Marketing for Playtime. We discuss just how the relationship between retailers and customers has changed over the past 20 years, how technology can properly be applied to encourage social interaction instead of locking eyes on a small screen, and the emergence of the “retailtainment” approach to marketing.
For more information on PLAYTIME, be sure to check out their website!