Skip to content
MarketScale
‹ Back to IndustriesRetail

Miami Unveils the “American Dream” Plan

[vc_row][vc_column][vc_column_text]Soon, Miami, Florida will have a new tourist attraction, “The American Dream”. A 6 million square foot mall and entertainment hub to be exact. The plan includes dozens of restaurants, 1,200 retail stores, an indoor ice rink, an artificial ski slope, “submarine” rides, and a water park with a giant indoor pool. The $4 billion…

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

Share
Miami Unveils the “American Dream” Plan

Get featured

Want to get featured in MarketScale Retail?

Create a free MarketScale workspace and get your company's expertise featured across our Retail coverage. No credit card, no demo required.

Start free

[vc_row][vc_column][vc_column_text]Soon, Miami, Florida will have a new tourist attraction, “The American Dream”. A 6 million square foot mall and entertainment hub to be exact. The plan includes dozens of restaurants, 1,200 retail stores, an indoor ice rink, an artificial ski slope, “submarine” rides, and a water park with a giant indoor pool.

The $4 billion retail and entertainment complex will outshine America’s current largest mall, King of Prussia, which sits about 20 miles outside of Philadelphia city limits. The American Dream Miami’s developers, Triple Five Group, also developed the Mall of America in Minneapolis, and has received approval from the city of Miami, pending permits, additional financing, and a proposal for stormwater runoff infrastructure. The South Florida Taxpayers Alliance, a group of mall owners, have concerns about financing of the project, and has stated that they do not want Triple Five group to recieve any taxpayer funding to go towards the project. The current proposal has the complex being funded fully by private donors.

Though many retail stores and malls have closed in recent months due to the surge and popularity of online shopping, the complex will put the emphasis on entertainment value, rather than focus on the retail. Supporters predict the mall will create up to 25,000 jobs and hopes to attract 30 million tourists annually, while skeptics feel the project will oversaturate the current retail landscape.

There is currently no set timeline for the completion of the project. The proposed location is set for undeveloped land off the Florida Turnpike.

For the latest news, videos, and podcasts in the Retail Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – RetailMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

[/vc_column_text][/vc_column][/vc_row]

Your experts belong here

Every story in MarketScale Retail starts with a company putting its merchandising leads, store operations teams, and category managers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Category buyers trust operators, so your merchandising leads shorten the distance between first search and first call.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Retail Insights

Get new expert content in your inbox.

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Retail expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your merchandising leads, store operations teams, and category managers into the articles, video, and social content Retail buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Retail Insights

Deloitte: Holiday e-commerce to reach up to $319B in 2026–27

Deloitte: Holiday e-commerce to reach up to $319B in 2026–27

Deloitte forecasts U.S. holiday e-commerce of $316.1 billion to $318.9 billion for November 2026 through January 2027, up 7.5% to 8.4%. Total retail is projected to grow 4% to 4.8% to about $1.7 trillion. The faster online growth rate is a planning input for fulfillment staffing and site readiness.

  • 01Last season's total holiday sales grew 4.1% by Census Bureau count, above the 2.9% to 3.4% range Deloitte had forecast in fall 2025.
  • 02Deloitte's 2025 survey found 33% of U.S. consumers expected to use generative AI somewhere in their holiday shopping; product data quality now matters for machine readers as well as human ones.
  • 03Adobe's and Salesforce's holiday projections landed in late September and October last year, so the next two to six weeks should bring corroborating or conflicting numbers to plan against.

Sep 18, 2026

Club stores drove nearly half of the growth in $330B U.S. store-brand sales

Club stores drove nearly half of the growth in $330B U.S. store-brand sales

Circana reports U.S. private-label sales reached $330 billion, with store brands holding 24% unit share and 23% dollar share of CPG. Club stores drove nearly half of the growth. Circana expects share gains to continue through 2026 at a slower pace as national brands sharpen pricing and innovation.

  • 01Club channels account for nearly half of all U.S. private-brand growth, so a store-brand program benchmarked only against supermarket peers is missing where the volume is actually moving.
  • 02A one-point gap between store-brand unit share (24%) and dollar share (23%) suggests private label is no longer priced far below the market average, which changes the margin math for premium-tier extensions.
  • 03The EU's 50% private-label unit share is more than double the U.S. figure, a reference point for how much headroom exists even as Circana expects the U.S. pace to moderate through 2026.

Sep 17, 2026

Meta is nearly doubling its Meta Lab stores for Ray-Ban AI glasses

Meta is nearly doubling its Meta Lab stores for Ray-Ban AI glasses

Meta is nearly doubling the store footprint of Meta Lab, its retail concept for Ray-Ban AI glasses, according to Modern Retail. In November 2025, The Wall Street Journal reported on pop-up stores in Los Angeles, Las Vegas, Burlingame and New York City. The stores are built for lingering and selfies. That design brief matters for any brand selling a wearable people must try on.

  • 01Meta designed its Meta Lab pop-ups around dwell time and photo-taking, with coffee stations and full-length mirrors; its creative director told The Wall Street Journal the company wants visitors to bring friends and stay a while rather than move through quickly.
  • 02For brands launching a wearable that shoppers need to see on their own face, Meta's decision to expand physical stores rather than rely solely on online channels is a real-world reference point for the try-on problem.
  • 03The signal to watch is whether the new Meta Lab locations keep the pop-up format the Journal described or shift toward longer-term leases.

Sep 17, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Retail and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512