Skip to content
‹ Back to IndustriesRetail

Retailers Race for Fastest Delivery

Ever since Amazon’s acquisition of Whole Foods and the genesis of same-day, two-hour delivery from the grocery chain, traditional retailers have been scrambling to respond. Last week, Walmart relaunched Jet.com, a company it acquired in 2016, in hopes that it can target an urban market while delivering on its promise to expand same-day shipping services….

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

·
Share
Retailers Race for Fastest Delivery

Free workspace

Turn your Retail expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Ever since Amazon’s acquisition of Whole Foods and the genesis of same-day, two-hour delivery from the grocery chain, traditional retailers have been scrambling to respond. Last week, Walmart relaunched Jet.com, a company it acquired in 2016, in hopes that it can target an urban market while delivering on its promise to expand same-day shipping services. This move by Walmart is a sure sign the company is taking the same-day shipping trend seriously and aiming to one-up its competitors, too.

The Jet.com relaunch will serve customers in New York City whose shopping needs go beyond a grocery list, offering products ranging from clothing to electronics and beauty supplies. Walmart will use Jet.com’s Bronx, NY-based fulfillment center to meet the high demands of three-hour shipping in the city.

Beyond the big apple, Walmart is also trying to corner the international market for crowdsourced delivery and same-day shipping. Also last week, the retail giant announced its acquisition of the Mexico and Chile-based grocery delivery service Cornershop for $225 million.

Utilizing the resources of crowdsourced delivery similar to services like Instacart and UberEats, Cornershop employs contracted workers to deliver goods from grocery stores, delis, and liquor stores all in the same order if necessary.

The company has been silently building an international presence in the world of same-day delivery with other investments like August’s $500 million investment into Dada JD-Daojia, an online Chinese grocery service, while Amazon is also trying to consolidate the global delivery market.

Last year, Amazon bought Souq, a Dubai-based e-commerce site which has been described as “the Amazon of the Middle East” that is said to give Saudi citizens access to over 1 million products from Amazon’s Global Store. With the Cornershop acquisition expected to make regulatory approval by the end of the year, Walmart is sending a clear message to Amazon and other retailers competing with similar services worldwide that the retailer is all in on delivery.

Your experts belong here

Every story in MarketScale Retail starts with a company putting its merchandising leads, store operations teams, and category managers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Category buyers trust operators, so your merchandising leads shorten the distance between first search and first call.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Retail, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Retail expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your merchandising leads, store operations teams, and category managers into the articles, video, and social content Retail buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Retail Insights

Amazon lets shoppers text Alexa for Shopping to place orders and track prices

Amazon lets shoppers text Alexa for Shopping to place orders and track prices

Amazon is rolling out text-message access to Alexa for Shopping, its AI shopping agent, starting with a small group of U.S. customers by invitation. The agent can search, compare, buy items, track prices, reorder products, and send alerts across text and other Amazon platforms.

  • 01Texting with Alexa for Shopping rolls out to a small group of U.S. customers by invitation, expanding to millions in the coming weeks
  • 02The agent can reorder items, set up weekly grocery orders, watch for price drops, show up to a year of price history, and send new-release alerts
  • 03Requests started over text carry over to the Amazon Shopping app, Amazon.com, and Alexa-enabled devices

Nov 6, 2026

Small retailers rethink shipping fees as holiday shipping costs climb

Small retailers rethink shipping fees as holiday shipping costs climb

The National Retail Federation expects holiday retail sales to rise 4.2% to $1.01 trillion, but higher fuel prices and carrier holiday surcharges are raising shipping costs. Evie Pearl Handmade's owner now pays nearly $6 per package and is considering raising her shipping fees for the first time in six years. A New Jersey clothing founder began charging customers for return shipping this week. Larger retailers with dedicated contracts are better insulated for now, though Amazon reported an 11% rise in third-quarter shipping expenses.

  • 01NRF expects holiday retail sales to rise 4.2% to $1.01 trillion.
  • 02UPS, FedEx and USPS have added holiday surcharges that run through the end of the season.
  • 03One small seller's average label rose from around $4.50 last year to nearly $6 last month, and she is considering raising her shipping fees.

Nov 6, 2026

71% of retail merchants say AI tools have had limited or no effect so far

71% of retail merchants say AI tools have had limited or no effect so far

71% of retail merchants report limited or no effect from AI merchandising tools, while 83% of surveyed finance leaders say usage-based AI costs ran over expectations.

  • 01When merchants spend about 40% of their time stitching data together and 71% report limited or no effect from AI merchandising tools, the cheapest AI gain may sit in the plumbing between systems they already pay for.
  • 02A correct stockout forecast still loses the sale if it lands after purchase orders close or outside the replenishment system, so where a prediction arrives matters as much as how accurate it is.
  • 03Data preparation, integration and exit are separate line items in a realistic AI budget, and they can account for much of the work in a connected-systems project.

Nov 6, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Retail and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512