The move increases options for U.S.-based businesses, who were only able to purchase items off Alibaba. According to Reuters, the move is meant to help the Chinese conglomerate compete with other e-commerce rivals. It also comes just after the company premiered a new website in english for merchants worldwide. Since Alibaba does not have its own line of products like Amazon, it is hoping to use other means to entice U.S. companies.Since Alibaba does not have its own line of products like Amazon, it is hoping to use other means to entice U.S. companies. “Around one third of those who purchase items on the platform hail from the U.S. Before activating online sales, sellers in the U.S. must first pay $2,000 for membership” – Alibaba Group’s John Caplan, via Reuters.