Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

Data Privacy Laws Are Expanding Quickly. What Does That Mean for U.S. Companies?

In an era of heightened data privacy consciousness, a wave of new laws is sweeping across the United States, shifting the landscape of digital information management. From the heartland of Iowa to the scenic landscapes of Montana, states are proactively crafting legislative solutions to safeguard consumer data. Notably, these laws mandate an array of…

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By Adrienne St. Clair · AiArtificial IntelligenceDataHunter Sundbeck
Share

Key takeaways

01

In an era of heightened data privacy consciousness, a wave of new laws is sweeping across the United States, shifting the landscape of digital information management.

02

From the heartland of Iowa to the scenic landscapes of Montana, states are proactively crafting legislative solutions to safeguard consumer data.

03

Notably, these laws mandate an array of…

Get featured

Want to get featured in MarketScale Software & Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Software & Technology coverage. No credit card, no demo required.

Start free

In an era of heightened data privacy consciousness, a wave of new laws is sweeping across the United States, shifting the landscape of digital information management.

From the heartland of Iowa to the scenic landscapes of Montana, states are proactively crafting legislative solutions to safeguard consumer data. Notably, these laws mandate an array of safeguards to ensure that organizations are not only transparent about their data collection practices but also secure in their storage and use of personal information. Data privacy laws also increase scrutiny on the use of AI and encourage due diligence in corporate transactions.

While data privacy practices can be expensive and legally complex, there are several benefits for organizations to adhere to data privacy laws. For example, businesses strengthen consumer trust and avoid significant penalties, both financial and reputational.

As the timeline for implementation spans the next few years, businesses and consumers alike have the opportunity to adapt and prepare.

Hunter Sundbeck, IT Advisory Services Manager at Weaver, has been closely monitoring these developments and shares his observations.

Hunter’s Thoughts:

“Hunter Sundbeck here with a data privacy law update. Over the last several months, we’ve seen several states pass data privacy laws. These are Iowa, Tennessee, Indiana, Montana, and Washington. Iowa’s goes into effect in 2025, Tennessee’s in 2025, Montana’s in 2024, Indiana’s in 2026, and Washington’s My Health My Data Act in March of 2024. Some key considerations from some of these is that Tennessee has an annual requirement of $25 million or more in revenue. Each of these requires a privacy notice to inform consumers about what’s going on with their data that companies are collecting. And every organization collecting information on residents of these states required technical, physical, and administrative safeguards over consumer data and information. If you want to know more about these and upcoming data privacy laws, please feel free to reach out at weaver.com. Thanks, y’all.”

Your experts belong here

Every story in MarketScale Software & Technology starts with a company putting its solutions engineers, product teams, and customer engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Buyers ask AI engines who to consider, and published expert answers are what those engines cite.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

AS
Adrienne St. Clair
B2B Weekly

The week in Software & Technology, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Software & Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your solutions engineers, product teams, and customer engineers into the articles, video, and social content Software & Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Software & Technology Insights

Muse's Rise Signals the Next Phase of the AI Agent Economy, and Enterprises Should Be Paying Attention

Muse's Rise Signals the Next Phase of the AI Agent Economy, and Enterprises Should Be Paying Attention

Meta's Muse AI agent reached 2.5 million downloads within two weeks, a sign that agentic AI is moving from developer curiosity toward mainstream consumer behavior. For B2B leaders, Muse's adoption trajectory raises urgent questions about platform interoperability, data governance, and delegation frameworks as agent technology scales.

  • 01Muse crossed 2.5 million downloads in two weeks, outpacing ChatGPT, Claude, and Grok on the same post-launch timeline.
  • 02Platform interoperability is the next battleground: Amazon has already restricted Muse's access citing terms of service, previewing the access and permissions friction enterprises will face when integrating agents.
  • 03Data governance and guardrails remain unsolved: Meta says sanitized interaction data trains its models with an opt-out, a more restricted Confidential VM architecture is planned for later in 2026, and early testing identified at least one case where the agent surfaced content beyond what a user's request called for.

Sep 22, 2026

Nvidia CEO Jensen Huang Forecasts Chip Sales Will Double Next Year

Nvidia CEO Jensen Huang Forecasts Chip Sales Will Double Next Year

Nvidia CEO Jensen Huang forecasted doubling chip sales next year, but the company's CFO frames this as the supply-unconstrained scenario, signaling that supply chain capacity—not demand—is the real constraint. Nvidia and Palantir announced a collaboration to apply AI to Nvidia's own supply chain operations to identify bottlenecks and allocate materials more effectively.

  • 01Nvidia's doubling forecast depends on supply chain throughput, not demand—the company itself is supply constrained according to CFO Colette Kress.
  • 02Nvidia and Palantir said their first sovereign AI deployment for Nvidia’s operations is designed to spot supply constraints earlier and improve how materials are allocated across production.
  • 03Enterprise buyers should plan for competitive allocation pressure, higher networking and infrastructure costs alongside GPU spending, and the emergence of on-premises architectures as first-class options.

Sep 20, 2026

Fifth Third, Priority and CSI deals put a premium on payments built into software

Fifth Third, Priority and CSI deals put a premium on payments built into software

Fifth Third led a strategic investment in Payload, Priority Commerce agreed to acquire IntelliPay, and CSI acquired Qolo in a series of summer transactions, PYMNTS reported. Together, the deals point to buyers valuing payments technology already integrated into the software customers use, not just standalone processing capacity. For operators, that means the entity holding payment data can change hands without the front-end software changing.

  • 01BCG says SaaS providers with integrated payments accounted for 36% of small and midsize business acquiring revenue in 2024 and projects that share will reach 45% by 2028.
  • 02Finance and IT leaders using property, practice management or utility billing platforms should reread payments and data clauses, since the entity holding payment data can change hands even if the software front end does not.

Sep 19, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

AS
Adrienne St. Clair

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512