Gossip About Gossip: Clout.art Migrates from Polygon to Hedera

October 11, 2022

Jure Zih has always been a fan of the creator economy. “I think that’s the future. Independent creators are going to drive this forward,” he said. To support creators, he developed Clout.art. Zih’s goal was to onboard people into the NFT space. “You need content, right? That’s at the core of NFTs –is  that you’re basically able to store something that is not a fungible number or a fungible function but actually a content piece, and you’re able to store that,” said Zih.

Initially, Clout.art was set up with Polygon. However, the structure didn’t work as intended originally after rapid development. At the core of Clout.art is a simple way to onboard people into the NFT space. “The user experience is so broken. That’s something we wanted to fix. We started talking about a transition because the NFT system was really starting to bloom on Hedera,” said Zih. Zenobia Godschalk, Senior VP of Communications of Swirlds Labs, chimed in, “Hedera is enterprise ready. That scalability, all those things are ready for prime time and can scale as big as you grow.” Clout.art made the transition to Hedera.

Zih believes the terms“NFTs” and “blockchains” will become a thing of the past. He compares them to terms like SMTP protocol and POP-3 protocol of email—the protocols that enable the sending and receiving of email. Thirty years ago, people were aware of this structure. “Nobody’s talking about that today. You aren’t setting this up on your phone. This is just integrated,” said Zih. “I look to the future of blockchain being the same. It’s just going to be a part of the stack. I don’t think we’ll be talking about NFTs. There will be a digital asset that is ownable and is using some standard. But in order to get there, we still have so much to do on the user experience side.”

Focusing on the user experience, Clout.art is working to bridge the gap of how something digital can be unique and valuable. It’s easy to join the Clout.art community and create an individual patron.

 

Recent Episodes

retail experience
View episode

The iPickup Point self-service eCommerce center is an innovative solution designed to streamline the retail experience by offering an efficient, secure way for customers to handle pickups, drop-offs, and returns. This system addresses the growing trend of online shopping and the consumer demand for self-service options, making it an essential tool for retailers. With […]

self-service solutions
View episode

  The retail landscape is witnessing a significant shift towards self-service solutions for pickups, drop-offs, and returns, driven by consumer demand for more convenient and efficient shopping experiences. This trend is underscored by a 30% projected growth rate in the adoption of self-checkout systems and a clear preference from 73% of shoppers who […]

self-service
View episode

In the bustling world of e-commerce, the efficiency and security of package pickups, drop-offs, and returns are crucial. The launch of iPickup Point self-service e-commerce centers introduces a groundbreaking approach aimed at enhancing this aspect of online shopping. This video explores the advanced technology behind iPickup Point, which integrates artificial intelligence, computer vision, tagless […]