Strategies for Improving the Quality of Video Conferencing

Video conferencing has rapidly evolved in the last decade. Further increasing usage was the COVID-19 pandemic, which called for more conferencing needs as lockdowns limited in-person meetings and gatherings. It has and continues to be a massive part of the lives of everyday Americans, per Pew Research. As record numbers of people use video conferencing tools, improving functionality has become a priority for many companies.

As users and companies determine the necessary improvements needed for many video conferencing tools, it also raises the question that even as companies work to make changes from a collaboration perspective, other issues still need to be solved. What are these issues in particular?

On “Tech Unraveled,” hosts Josh Herring and Lianna Russell interviewed Jordan Owens, the VP of Architecture at Pexip, and Justin Longo, the company’s Channel Sales Manager. The four discussed the evolution of the video conferencing industry.

The four also discussed:

  1. Common complaints from users about video conferencing tools and improving them
  2. Security concerns and data breaches with the increased usage of video conferencing
  3. The challenges in video conferencing technology and solutions

“What they don’t solve directly is this idea of, ‘How do I allow a customer to migrate into this modern meeting solutions and yet still leverage the equity that they’ve already invested inside of other collaborative solutions,’” said Owens.

“One of the interesting things about Pexip, in general, is a lot of the times we like to steer conversations outside of just the conference room, and talk about, again, how people are using technology to augment their lives,” said Longo.

Jordan Owens is the VP of Architecture at Pexip and attended Virginia Tech. Justin Longo is the company’s Channel Sales Manager and has been working there since 2020. He attended Saginaw Valley State University.

Follow us on social media for the latest updates in B2B!

Image

Latest

Texas
Policy, Patients, and the Future of Healthcare: How Texas Plans to Fix a Strained System
May 4, 2026

The U.S. healthcare system is under real strain—and it’s something both patients and physicians are feeling in everyday care. In Texas, those pressures are even more visible, where rapid population growth, rural access challenges, and regulatory complexity are making it harder for patients to get timely care and for doctors to focus on medicine…

Read More
adaptive learning
Scaling Career-Ready Skills: How Adaptive Learning and Generative AI Are Transforming Higher Education
May 4, 2026

Skills-based learning has moved from buzzword to mandate as colleges face mounting pressure to connect credentials, employability, and measurable learner outcomes. Employers are increasingly using skills-based hiring practices, and NACE’s Job Outlook 2026 notes that students need to demonstrate concrete examples of skills in action during hiring processes. At the same time, higher education…

Read More
Gen Alpha
A Gen Alpha Take on Experiential Retail: What Works, What Doesn’t, and What’s Missing
May 4, 2026

Gen Alpha is no longer a future consumer segment—they are already shaping how retail and entertainment experiences are designed today. Research from MG2 shows that a whopping 70% of Gen Alpha influence what adults in their lives purchase, reshaping brand decisions faster than many companies are prepared for. As experiential retail continues to evolve—with…

Read More
TGR Foundation
Tiger Woods’ TGR Foundation Is Reimagining Education Through Learning Labs and Hands-On STEM Experiences
May 4, 2026

Education systems around the world are under pressure to evolve faster than ever, especially for underserved communities. In the U.S. alone, millions of students in low-income households still lack access to STEM resources and career pathways—fueling a widening opportunity gap. For more than 30 years, the TGR Foundation, founded by Tiger Woods, has worked…

Read More