Strategies for Improving the Quality of Video Conferencing

Video conferencing has rapidly evolved in the last decade. Further increasing usage was the COVID-19 pandemic, which called for more conferencing needs as lockdowns limited in-person meetings and gatherings. It has and continues to be a massive part of the lives of everyday Americans, per Pew Research. As record numbers of people use video conferencing tools, improving functionality has become a priority for many companies.

As users and companies determine the necessary improvements needed for many video conferencing tools, it also raises the question that even as companies work to make changes from a collaboration perspective, other issues still need to be solved. What are these issues in particular?

On “Tech Unraveled,” hosts Josh Herring and Lianna Russell interviewed Jordan Owens, the VP of Architecture at Pexip, and Justin Longo, the company’s Channel Sales Manager. The four discussed the evolution of the video conferencing industry.

The four also discussed:

  1. Common complaints from users about video conferencing tools and improving them
  2. Security concerns and data breaches with the increased usage of video conferencing
  3. The challenges in video conferencing technology and solutions

“What they don’t solve directly is this idea of, ‘How do I allow a customer to migrate into this modern meeting solutions and yet still leverage the equity that they’ve already invested inside of other collaborative solutions,’” said Owens.

“One of the interesting things about Pexip, in general, is a lot of the times we like to steer conversations outside of just the conference room, and talk about, again, how people are using technology to augment their lives,” said Longo.

Jordan Owens is the VP of Architecture at Pexip and attended Virginia Tech. Justin Longo is the company’s Channel Sales Manager and has been working there since 2020. He attended Saginaw Valley State University.

Follow us on social media for the latest updates in B2B!

Image

Latest

Emergency department
How Predictive AI Is Helping Hospitals Anticipate Admissions and Optimize Emergency Department Throughput
December 24, 2025

Emergency departments across the U.S. are under unprecedented strain, with overcrowding, staffing shortages, and inpatient bed constraints converging into a throughput crisis. The American Hospital Association reports that hospital capacity and workforce growth have lagged, intensifying delays from arrival to disposition. At the same time, advances in artificial intelligence are moving from experimental to operational—raising…

Read More
Mission
Why Is the Mission of Benchmark So Important
December 23, 2025

As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…

Read More
Benchmark
What Is It Like for You to Be Part of the Benchmark Products Teams Now
December 23, 2025

Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…

Read More
Cleaning
Do Your Friends Ever Ask You For Cleaning Tips
December 23, 2025

In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…

Read More