Unlocking Business Synergy: The Role of Category Managers

Dive in and explore the influential role of category managers in shaping successful business development strategies. Witness how they seamlessly coordinate with diverse suppliers — from audio and video companies to LED manufacturers — embodying the ‘quarterbacks’ of industry advancement. Their unique role is not only multifaceted but also a powerful symbol of value addition. This enlightening exploration will reveal how category managers fuel team collaboration and contribute to overall business growth.

Recent Episodes

In today’s creator economy, small businesses are being built on platforms as accessible as the smartphones in our pockets. From photographers to filmmakers, entrepreneurs are redefining what it means to “go into business” — often without traditional storefronts or investors, but with creativity, collaboration, and digital tools that make scaling possible. For many, payment…

Detroit is redefining its role in the next era of American innovation. The conversation has shifted from what to build to how to build it in ways that deliver lasting impact. The goal is to do so sustainably, inclusively, and with the community at its core. The state’s growing network of research universities, multi-billion-dollar…

In today’s digital marketplace, the competition for customer attention doesn’t end when a shopper clicks “Add to Cart.” In fact, that’s often where the real challenge begins. For many retailers, the guest checkout process—once designed as a convenience—has become a conversion killer. Endless form fields and repeated data entry drive shoppers away, leading to…