Skip to content
MarketScale
‹ Back to IndustriesArchitecture & Design

Water Conservation and Sustainability Are Critical for a Data Center’s Success

The importance of water conservation and sustainability is rising in data centers, as these factors significantly influence operational efficiency and competitiveness. Data center operators are focusing on water-efficient practices to enhance their economic and environmental outcomes. The industry's increasing resource awareness drives efforts towards sustainable growth and efficiency.

This story was produced through MarketScale. See how Architecture & Design teams put it to work with Executive Thought Leadership.

Promoted content from Applied Digital on MarketScale.

By Software And Technology · Applied DigitalData Center Water UsageData CentersNick Phillips
Share

Key takeaways

01

Water efficiency impacts the bottom line and competitiveness of data centers.

02

Data center operators are placing a growing emphasis on sustainability.

03

Environmental and economic benefits arise from adopting water-efficient practices.

Digital infrastructure is essential, and as data centers expand, their environmental impact, water conservation and sustainability have come under scrutiny. As the demand for data storage and processing capabilities grows exponentially, so does the concern for the environmental impact of these facilities, particularly in terms of water usage. Nick Phillips, the EVP of Hosting Operations and Public Affairs at Applied Digital, sheds light on how innovative designs in data center operations can significantly reduce water consumption—a crucial consideration in today’s environmentally conscious world.

Innovative designs in data center operations can significantly reduce water consumption.

Why are sustainable practices becoming necessary for data centers, and how are companies adapting to minimize environmental impact?

Nick Phillips looks at the evolving landscape of data center sustainability, focusing on water conservation as a critical component. Here are the main takeaways from his insights:

  • Innovative Design: Applied Digital employs a closed-loop water system in their data centers, which drastically reduces the need for continuous water supply. This system is refilled only initially and recycles water internally, minimizing overall consumption
  • Community Impact: The strategic approach to water conservation is particularly beneficial in rural communities where water resources are often limited. By limiting their water use, Applied Digital ensures that local communities, such as farmers, do not face additional water scarcity due to their operations
  • Sustainability as a Priority: Water conservation is a crucial aspect of data center operations to ensure their long-term viability and acceptance in communities
Water conservation is a crucial aspect of data center operations to ensure their long-term viability and acceptance in communities.

Through these strategies, Applied Digital demonstrates how data centers can operate sustainably while still meeting the increasing demands of the digital age.

Part of this channel

Applied Digital

News, updates, and expert insights from Applied Digital.

Visit the channel →

About the author

SA
Software And Technology

Architecture & Design: are you visible to AI?

Before they reach out, Architecture & Design buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Architecture & Design Insights

Wisconsin commercial real estate vacancy and development: what the latest CARW data signals for occupiers

Wisconsin commercial real estate vacancy and development: what the latest CARW data signals for occupiers

The Catylist quarterly reports, produced by the Commercial Association of REALTORS® Wisconsin (CARW), show varying vacancy rates across different segments of Wisconsin's commercial real estate market. The reports indicate a 15.9% office vacancy rate in Madison and a 6.2% retail vacancy rate in Southeast Wisconsin. Industrial development in these areas continues to be a significant trend.

  • 01Madison's office vacancy rate is 15.9%.
  • 02Southeast Wisconsin's retail vacancy rate is 6.2%.
  • 03Industrial development remains strong in Wisconsin.

Jul 12, 2026

U.S. commercial real estate investment sales hit $62.9B in Q1 2026, topping year-ago volumes by 18%

U.S. commercial real estate investment sales hit $62.9B in Q1 2026, topping year-ago volumes by 18%

U.S. commercial real estate investment sales hit $62.9 billion in Q1 2026, marking an 18% increase from the previous year. This rise was reported on the back of 3,426 transactions. The data highlights significant growth in the investment dynamics of the U.S. commercial real estate market.

  • 01U.S. CRE investment sales reached $62.9 billion in Q1 2026.
  • 02There was an 18% increase in dollar volume compared to Q1 2025.
  • 03A total of 3,426 transactions were reported.

Jul 12, 2026

Lincoln Property and J.P. Morgan acquire 962,000-SF Wakefield office campus as Boston CRE activity accelerates

Lincoln Property and J.P. Morgan acquire 962,000-SF Wakefield office campus as Boston CRE activity accelerates

Lincoln Property and J.P. Morgan have acquired a 962,000 square-foot office campus in Wakefield, Massachusetts. This transaction is part of a series of significant commercial real estate deals in the Boston area, highlighting accelerated activity. Other deals include a $32.5 million purchase in the Financial District and a $37 million industrial loan.

  • 01Lincoln Property and J.P. Morgan acquire a large office campus in Wakefield.
  • 02Boston sees increased activity in commercial real estate transactions.
  • 03Recent deals include significant acquisitions and a sizable industrial loan.

Jul 8, 2026

Explore More Architecture & Design Insights

Read more expert perspectives from across Architecture & Design.

Browse Architecture & Design Hub

About the Expert

SA
Software And Technology

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Architecture & Design and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512