The Baltimore Orioles To Let Kids In For Free

Major League Baseball (MLB) executives know they are dealing with an aging base with an average fan age of 57 versus the NFL, NHL and NBA at ages 50, 49 and 42 respectively.

The Baltimore Orioles believe they have an unorthodox solution that involves allowing parents to bring their children age 9 and under to the games for free, the first program of its kind in baseball. The intent is to use this as a carrot to bring more paying adults into the ball park.

Clearly, baseball is attempting to bring back the glory days of past years before other sports supplanted the game’s importance to American sports fans.

So, regarding young fans, the Orioles are offering an activity center, kid-friendly food and other incentives to spark interest, but it will take time to ascertain if these family-friendly moves are enough to pull young fans away from the more popular NFL, NHL and NBA.

Follow us on social media for the latest updates in B2B!

Image

Latest

Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More
Consulting
Consulting Reframed: Perspective, Leadership, and Impact Beyond the Client
February 19, 2026

As organizations navigate accelerating digital transformation, tighter margins, and increasing organizational complexity, the role of consultants is being re-examined. Today’s most effective consulting leaders are no longer valued simply for delivering projects, but for bringing outside perspective, cross-industry insight, and the ability to lead through ambiguity. Most large organizations today are not short on…

Read More
comedy
Laughter as a Service: How Comedy Can Power Trust, Teamwork, and Career Growth
February 19, 2026

Comedy might be the most underused business skill in your toolkit… In a world of back-to-back Zoom calls, Slack threads, and AI-generated everything, real human connection can start to feel like an afterthought. We’re moving faster than ever, but sometimes we’re listening less, reacting more, and missing the small moments that actually build trust. The…

Read More
founder-led brand
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan
February 19, 2026

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Read More