Using the NFL Combine to Define What Data Matters: Diving Into Data

 

With topics ranging from the “underwear Olympics” to the impact of the Coronavirus on economics, this week’s episode of Diving Into Data with T.C. Riley is dynamic.

The NFL Combine, which is nicknamed the “underwear Olympics,” is an event where athletes likely to be drafted by the NFL are assessed in-person. Riley called this the “data version of scouting.” At this event, athletes’ physical features are measured, soft skills are tested, and there are opportunities for networking.

Riley pointed out that by televising this event for the past decade, “the NFL has taken over our calendars year-round.” Viewers get a peek behind the scenes at the push to make drafting an exact science. By the end of the event, athletes have scores on their physicality, skills, experience, and more. This allows teams to determine their topic picks based on the data that matters most to them. For instance, Riley highlighted that the Seattle Seahawks have often favored tall quarterbacks and the Oakland Raiders tend to prefer fast athletes.

Beyond the impact of data on the NFL, Riley also discussed data related to the spread of the Coronavirus.

During a previous episode of Diving Into Data, Riley discussed how the Coronavirus might have a global impact. Since that time, the virus has crossed borders, affecting many in Italy, Iran, and South Korea. The United States also has a few cases. As a result, there are quarantines and other challenges occurring in several countries.

The global influence of the virus still remains to be seen, but there are indications of significant economic impact. For instance, just a few weeks ago experts through the global growth forecast could go down slightly. Now, some experts are saying it could reach 1.5%, which would be half its current standing.

Riley also discussed stock market fluctuations, changes in the pollution rate in China as an indication of decreased production in factories, and more. Tune in for the details, and listen to Diving Into Data next week for discussions about Google updates affecting SEO, Super Tuesday data, and more.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Rothman Index
The Origin Story of the Rothman Index – Episode 5
January 8, 2026

Hospitals collect enormous amounts of clinical data, yet preventable patient decline remains a persistent challenge. Over the past two decades, hospitals have invested heavily in early warning scores and rapid response infrastructure, but translating data into timely, meaningful action has proven difficult. As clinicians contend with alert fatigue and increasing documentation burden, a more…

Read More
Rothman Index
My Mother and the Story of the Genesis of the Rothman Index – Episode 4
January 8, 2026

Healthcare generates enormous volumes of clinical data, yet making sense of that information in real time remains a challenge. Subtle changes in vitals, labs, and nursing assessments often precede serious events, but when that information is fragmented across the medical record, emerging risks can go unnoticed. The central challenge facing hospitals today is not…

Read More
home
Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home
January 8, 2026

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Read More
Texas energy
Small Margins, Big Risks: How Fraud Hurts Texas Energy Retailers
January 6, 2026

Fraud has quietly become one of the most existential threats in Texas’s deregulated retail electricity market—because the business runs on razor-thin margins and delayed payment. Under the non-POR system overseen by the Electric Reliability Council of Texas (ERCOT), retail energy providers assume the full risk of nonpayment. With profit margins often measured in just a…

Read More