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Extra Innings with Jared Orton, President of the Savannah Bananas

Extra Innings gives you exclusive behind-the-scenes looks and commentary on MarketScale’s Welcome to the Show, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment. On this episode, we chat with Jared Orton, President of the Savannah Bananas….

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Extra Innings gives you exclusive behind-the-scenes looks and commentary on MarketScale’s Welcome to the Show, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment.

On this episode, we chat with Jared Orton, President of the Savannah Bananas. We get to hear from one of the head-honchos at the Banana’s about their thoughts on Welcome to the Show and the reception it got locally. More importantly, we check up on what the Banana’s are up to during the off-season, and how they play the challenging game of keeping fans engaged when there’s no baseball on the field.

Orton explains the fan-first social media strategies and event planning the team pulls off during the off-season, including their renowned Field of Food Trucks, and how it all ties into their overall message of community. Playing on that food & beverage note, we also get insight on the financial stability of their all-you-can-eat concessions, and how important the food & beverage experience is to maintaining the Banana’s brand and fan-first repertoire.

MARKETSCALE ORIGINAL SERIES: WELCOME TO THE SHOW – EPISODE 3

On opening day, the

Savannah Bananas’

front office staff is running out of time. More than 4,000 fans stand outside the gates hours before first pitch. The supporters have high expectations not only for the team, but the entertainment production that has been promised to them. The Bananas welcome their in-state rival, the

Macon Bacon

, to Grayson Stadium for the first game of the 2018 season and energy at the park is high among spectators, players and staffers.

MARKETSCALE ORIGINAL SERIES: WELCOME TO THE SHOW – EPISODE 2

Opening Day has not come for the Savannah Bananas quite yet, but for the front office and staff, the season has already begun. Just minutes before gates open for Fan Fest, the first major event of the year, questions remain to be answered.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

MARKETSCALE ORIGINAL SERIES: WELCOME TO THE SHOW – EPISODE 1

Owner Jesse Cole is making people fall in love with the game of baseball again one inning at a time with promotions not found anywhere else in the sport, delivering one sell-out after another. Summer nights at the Bananas’ Grayson Stadium are nothing short of magical, with the perfect fusion of good college baseball, and unmatched ‘fans first’ experiences.

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IBC2026 Previews Show Vendors Pitching Orchestration Platforms

IBC2026 Previews Show Vendors Pitching Orchestration Platforms

Pre-show coverage of IBC2026, held September 11-14 in Amsterdam, shows several vendors including Telestream, PlayBox Neo and Zixi framing announcements around workflow orchestration and hybrid transport reliability rather than single products. Separately, NewscastStudio reported EverPass expanded its Netflix-linked deal to distribute the full NFL slate to bars and restaurants.

  • 01Telestream, PlayBox Neo, and Zixi are leading with orchestration and resilience messaging ahead of IBC2026 in Amsterdam, September 11-14.
  • 02Verify orchestration and resilience claims through vendor documentation, reference calls, and hands-on evaluation before committing to platforms.
  • 03Request documented API boundaries, interoperability testing evidence, and failure detection demonstrations rather than relying on marketing descriptions.

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Software updates are now a buying event at IBC2026

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At IBC2026 in Amsterdam, Clear-Com and TSL are sending a similar operational message from different angles: the next hard problems are control, monitoring, and safe change in IP workflows. Clear-Com’s Eclipse HX EHX v15 adds ARC (Access Resource Configuration), which the company says enables access to intercom ports and resources without adding hardware, and expands capacity and resource management, according to Sports Video Group. AVNation reports TSL is emphasizing “reduced complexity” for control and monitoring across IP workflows. For ops leaders, the takeaway is to treat qualification, rollback planning, change windows, and licensing and support terms as first-class spec items.

  • 01Clear-Com is attaching new intercom access and resource controls to Eclipse HX via EHX v15 and ARC, so refresh planning shifts from “replace frames” to qualify releases, plan rollbacks and schedule change windows, according to Sports Video Group.
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  • 01When services are 38% of channel revenue and hardware is 36%, the integrator RFP stops being about the bill of materials and starts being about uptime, monitoring and lifecycle outcomes, per AV Magazine citing AVIXA channel research.
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