Listen: Being an Animated Animator with Justin Lee of IdeaMACHINE Studio

 

In the B2B animation world, the newest wave of creatives is bringing two unique things to the table. They grew up watching some of the most innovative cartoons that relaunched the animation world from its slump, watching Disney’s Renaissance and consuming Saturday morning cartoons that featured thoughtful and eccentric animation like The Simpsons, a variety of anime and Beavis and Butthead. They also grew up with the meteoric rise in online and social connectivity, living through middle and high school during the release of the first iPhone and tuning in to the birth of Twitter, Instagram and even Facebook.

Justin Lee, WestCoast Rep of IdeaMACHINE Studio, is utilizing these two generational staples to stand out in an animation world that’s struggling with effective communication. On Wildfire, Justin walks us through the unique set of luxuries and challenges that a younger creative workforce deals with, how niche content and transparency makes or breaks a production studio, and how stepping away from just “production” will set you apart.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @SportsEntMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

AI in HVAC
AI in HVAC Speeds Up Troubleshooting, Automates Training, and Connects Techs to the Right Data Instantly
September 16, 2025

Artificial intelligence is rapidly transforming field service operations across skilled trades, and HVAC is no exception. AI in HVAC is reshaping how technicians access information, troubleshoot systems, and stay productive on the job. As the industry faces an ongoing labor shortage and rising equipment complexity, the need for smarter tools is urgent, especially as…

Read More
meaningful connection
Beyond “How Are You?”: Creating Meaningful Connection That Fuels Professional Growth
September 16, 2025

What happens when we stop asking surface-level questions and start having conversations that actually matter? Everyday greetings like “How are you?” often miss the chance to spark a genuine and meaningful connection. Research suggests that authentic connection boosts employee engagement and retention, with studies showing that employees who feel recognized and genuinely valued are…

Read More
Education
Shaping the World of Education: The Broadband Industry’s Impact on Academia, Part 1
September 16, 2025

In this episode of Wavelengths, the Amphenol Broadband Solutions podcast, host Daniel Litwin sits down with Chuck Girt, Chief Technology Officer at FiberLight, to explore how broadband innovation is shaping the future of education. As schools embrace 1:1 devices, cloud-based curriculum, and even emerging AI-driven learning tools, their networks are under more pressure than ever….

Read More
AP poll
College Football’s AP Poll: Should Voter Rights Be Revoked?
September 12, 2025

The early weeks of college football are once again putting the AP poll under a microscope, with a controversial ballot sparking debate over voter accountability and the disconnect between initial rankings and on-field performance. At the same time, financial pressures are reshaping both college and pro football, from coaching buyouts to roster strain created by…

Read More