Sports Safety: An Expanding Business

MarketScale
MarketScale
May 1, 2018
Featured Videos

Every year, 3.5 million sports-related injuries are reported in children and teens. Sports and recreational activities contribute to approximately 21 percent of all traumatic brain injuries among American children. Riddell is a leader in sports safety equipment– 65% of all NFL helmets and 90% of helmets used by NCAA Division 1 FBS players are Riddell.

Last year, they debuted their InSite Impact Response System, an in-helmet sensor technology that monitors impacts and wirelessly transmits an alert to sideline staff. Schools and minor league sports are rapidly incorporating this tech into their equipment.

The company is working one-on-one with coaches, equipment managers, athletic trainers, and administrators to get the technology out to boost safety.

Follow us on social media for the latest updates in B2B!

Image

Latest

Gift Cards
Gift Cards and Alternative Payments: Their Place in the Hotel Operations Ecosystem
January 14, 2025

The most significant barrier preventing hotels from efficiently implementing successful gift card operations is due to restrictions within their technology stack  By Warren Dehan  What good is a gift card if it’s a chore to purchase or use? Keeping this top of mind should be key to hoteliers when considering program options, and it’s particularly…

Read More
Hammer Down with Class8 CEO Chris Atkinson
Optimizing Truck Data is Reshaping the Future of Logistics
January 14, 2025

The trucking industry has been seeing some digital transformation as of late, and at the center of it is data—truck data, more specifically. From electronic logging devices (ELDs) to dispatch optimization systems, this sector is leveraging advanced tech to address the unique challenges truckers face daily. With over 70 percent of all U.S. freight…

Read More
Career Paths
Career Paths: Media Strategy for Advertising & Marketing
January 13, 2025

In this episode of The Apple One Podcast Career Paths series, host Brett Howroyd chats with Jonathan Perez, Disney Ad Sales’ Director of Category Strategy, about navigating the ever-changing world of media strategy. With 17 years in the industry, Jonathan shares how ad placements have evolved—from traditional platforms like TV and radio to today’s digital…

Read More
nasdaq milestone
A Revolutionary Leap: LeddarTech Celebrates NASDAQ Milestone
January 11, 2025

LeddarTech marked a pivotal milestone with its NASDAQ listing, solidifying its position as a leader in AI-based sensor fusion and perception software for autonomous vehicles and ADAS. With over 150 patents, the company’s innovative solutions enhance road safety, reduce traffic congestion, and improve mobility efficiency for manufacturers and suppliers worldwide. CEO Frantz Saintellemy honored the…

Read More
Related
rankings
Software & Technology
Krow Knows: How Fair Are the College Football Playoff Rankings?
November 22, 2024
Cheerleading official Olympic sport
Healthcare
Disrupting the Sport of Cheerleading: Establishing Cheerleading as an Official Olympic Sport in 2021 (Episode Two)
November 18, 2024

Cheerleading has evolved into a sophisticated, global sport, recognized for its athleticism, artistry, and ability to inspire confidence among youth. In 2021, cheerleading was recognized as an official Olympic sport, underscoring its significance on the international stage. This transformation reflects the efforts of innovators like Jeff Webb, whose leadership and vision turned cheerleading into…

Read More
Cheerleading
Healthcare
Disrupting the Sport of Cheerleading: Creating a Juggernaut Business and Brand (Episode One)
November 18, 2024

Cheerleading has leapt from the sidelines to center stage, thanks to its transformation into a global athletic powerhouse. With its recent recognition as an Olympic sport, the evolution of cheerleading from school spirit activities to a multi-billion-dollar industry is monumental. Central to this transformation is Jeff Webb, whose groundbreaking vision reshaped the sport and…

Read More