Meet “The Seeker”: How Tech is Revolutionizing Football Practice

MarketScale
MarketScale
Aug 2, 2019
football practice quarterback Sawyer Theisen podcast Sports IoT The Seeker Tyler Kern Podcast wide receiver

 

If you’ve ever used a Fitbit, Apple watch, or step counter, you’ve harnessed the power of artificial intelligence to track athletic performance and health. But these consumer devices are just the tip of the iceberg. Professional athletes are making gains in practice by using innovative new technology applied to ball-throwing machines, commonly known as jugs. Here today to talk about “The Seeker,” the world’s first robotic quarterback, is Sawyer Theison, Director of Sales for Monarc Sports.

“The Seeker,” is not your average jug. By combining IoT tracking technology with a smart wearable device, the machine becomes an intelligent robot, throwing balls within 10cm of precision. In fact, Sawyer asserts that the Seeker is “100x more accurate than GPS.” So why is this smart technology important to athletes? Sawyer explains that players can become accustomed to the throws of regular jugs, sitting in plateaus and taking away value from a practice session.

With random mode, The Seeker can pitch a variety of throws, or customize a ball’s arc and speed. What’s more, The Seeker collects valuable data on the player such as peak speed, average speed, and rate of acceleration. These stats help players push and train, increasing practice efficiency during offseason.

Playing catch is no longer a two-person sport with the help of The Seeker. This smart robot helps players, be they collegiate or professional, train when they want–how they want. With remote software updates, The Seeker is not unlike other smart devices–user-friendly. Though the Seeker is designed for American Football, Sawyer explains it is only a matter of time before Monarc Sports presents the smart Pitcher, Striker, and Server.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @SportsEntMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

influencer partnerships
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
July 30, 2025

Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…

Read More
workforce
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
July 30, 2025

In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…

Read More
belief
Learning Out Loud with Belief, Courage, and the Power of Yes
July 30, 2025

In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…

Read More
professional advancement
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
July 29, 2025

Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…

Read More
Related
sports agent
Software & Technology
Legendary Sports Agent Leigh Steinberg Reveals How Purpose, Trust, and Legacy Redefine Athlete Representation
May 14, 2025
england veteran series
Healthcare
Honoring Service Through Sport: The New England Veteran Series
April 25, 2025

The New England PGA REACH Foundation is opening new doors for veterans with its inspiring New England Veteran Series. Designed exclusively for those who have served, this golf tour offers competitive opportunities at premier courses across New England, blending the spirit of service with the love of the game. Veterans will not only sharpen their…

Read More
locker
Healthcare
From Metal Cubbies to Smart Lockers: The Rise of Luxury Athlete Spaces
April 17, 2025

Across college and professional sports, a new kind of competition is unfolding—one not fought on the field but in the locker rooms. As schools and teams battle for recruits, retain talent, and elevate their brand, investments in next-level athletic facilities have reached unprecedented levels. In fact, some Division I programs are now allocating millions…

Read More