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Watch: Disney Is Creating Live Sport and Entertainment Shows For Twitter

The Walt Disney Company has announced a partnership with Twitter to create live content and advertisements in sports, news, and entertainment. Twitter will produce their version of ‘SportsCenter Live’ with Disney-owned sports channel ESPN for breaking sports events. The company will be launching a division to help online influencers make scripted series for Twitter, along…

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May 10, 2018 · Updated May 19, 2026

Watch: Disney Is Creating Live Sport and Entertainment Shows For Twitter

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The company will be launching a division to help online influencers make scripted series for Twitter, along with a team to help marketers make live content. Video makes up half of Twitter’s advertising revenue. This is just one of the latest pushes for social media platforms to create original sports content.

“To innovate at this scale with The Walt Disney Company is a huge step forward in expanding the depth and breadth of video content we offer to leaned in, engaged consumers on Twitter,” added Matthew Derella, Twitter’s global vice president of revenue and content partnerships.

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Related's Bruce Beal says the stadium test is what happens without a game

Related Companies president Bruce Beal Jr. says new stadiums must anchor neighborhoods that work year-round, with developers committing to completion dates. In one review of 50 owner-side executives, 23 had verified venue work. The repeat experience sits with a few outside firms.

01A stadium’s district has to work on non-game days: Beal argued venues should anchor year-round neighborhoods with housing, restaurants and retail, and at Willets Point 880 affordable apartments opened before the stadium is scheduled to.
02For most team executives, a stadium is a once-in-a-career project, while the five firms that turned up most often in one review appeared on 75% of recent North American builds.
03Finance is the thinnest bench: of the nine owner-side finance executives STR could classify on active or planned projects, eight had no comparable venue capital program on record—leaving that seat to plan capital and financing for a decades-long asset.

Nov 11, 2026

USA Network lands all three race days of the Horse Racing League's 2027 debut

USA Network will air all three Horse Racing League race days live in 2027, at Gulfstream Park, Keeneland and Santa Anita Park. Agency Elevate, the league's exclusive partner, sells ticketing, hospitality and sponsorship.

01The 2027 Horse Racing League season is three race days, from March 13 to May 15, which suggests every year-one sponsorship and broadcast bet rides on a short window.
02Commercial access runs through two outside partners: USA Network carries all three race days live, and Elevate holds exclusive ticketing, hospitality and sponsorship sales.
03The calendar is the signal to watch: the league plans to grow to six race days, which would double the dates brands and tracks can plan around.

Nov 10, 2026

Skydance plans an HBO Max and Paramount+ bundle for early 2027

Skydance plans to launch a bundle of Paramount+ and HBO Max in early 2027, according to its first earnings report since completing its acquisition of Warner Bros. Discovery. CEO David Ellison said the company has an ambitious target to converge the two services onto one tech stack in roughly a year. Bundle pricing has not been announced.

01Skydance plans a Paramount+ and HBO Max bundle in early 2027 as a first step toward unifying the two services.
02Ellison said the company has an ambitious target to converge Paramount+ and HBO Max in roughly a year, after moving Pluto TV onto the Paramount+ platform took about 18 months.
03Skydance expects at least $6 billion in run-rate synergies within three years, including at least $1.4 billion from technology.

Nov 10, 2026

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