Watch: How NBC Is Making The Most Of A Bad Situation

NBC made millions from Super Bowl ads from Netflix, Amazon, HBO, and Hulu. But as the network tried to use the big game on Sunday night to promote its new shows it was also encouraging people to ditch live TV. All told, they streaming services most likely paid over $20 million on advertising encourage people to watch TV without commercials instead of traditional television. The question for NBC is: Are you helping accelerate your decline, or just making the most of a bad situation while you still can?


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