How Technology is Advancing Freight Rail: Roads, Rails and Rides

In this latest episode of Roads, Rails & Rides, we step away from the movement of people for a moment to learn about advances in the movement of goods. Host, Jeb Morris, sits down with Mike Rush, Senior Vice President – Safety and Operations for the Association of American Railroads (AAR), to discuss the various ways that freight rail is evolving in this new era of digital innovation.

Founded in 1934, AAR is the world’s leading railroad policy, research, standard setting, and technology organization focused on the safety and productivity of the US freight rail industry. Member organizations include: Union Pacific, CSX, and BNSF to name a few. Mike provides us with an understanding of how AAR represents their members, and how advances in technology has allowed for the implementation of better safety measures.

One of the latest advances in freight rail safety is PTC (Positive Train Control). PTC uses a network of sensors and data points, on the trains and throughout the entire track system, to ensure that trains are where they are supposed to be, traveling the proper direction, at a safe speed, on the correct tracks, and stopped when necessary. This type of technology is making it possible to safely operate freight locomotives with only one conductor on-board, which is improving the standard for how much work can be accomplished by one individual.

Our conversation touches on the fastest growing segment of rail freight, Intermodal Transport, and how much of our everyday lives are impacted by those containers crisscrossing North America. Mike touches on whether we can expect to see truly autonomous freight trains in our future, and he gives great insight into how much more efficient the trains of today are compared to forty years ago. Despite the advances in efficiency, Mike cautions that we are still a long way off from a zero-carbon emissions freight rail system. But, using the Revenue Ton-Miles/Gallon standard, trains of today more than double the trains of forty years ago. In 1980 freight trains moved one ton 235 miles on a single gallon of fuel. In 2020 that standard is one ton moved 492 miles on just a gallon of fuel. It is fair to say that the freight rail industry is leading the charge in both environmental and public safety.

To keep up with news, insights, history, and more in the transportation industry, stay tuned to MarketScale’s Transportation publication here.

Catch up on all episodes of Roads, Rails, & Rides!

Follow us on social media for the latest updates in B2B!

Image

Latest

Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More
Consulting
Consulting Reframed: Perspective, Leadership, and Impact Beyond the Client
February 19, 2026

As organizations navigate accelerating digital transformation, tighter margins, and increasing organizational complexity, the role of consultants is being re-examined. Today’s most effective consulting leaders are no longer valued simply for delivering projects, but for bringing outside perspective, cross-industry insight, and the ability to lead through ambiguity. Most large organizations today are not short on…

Read More
comedy
Laughter as a Service: How Comedy Can Power Trust, Teamwork, and Career Growth
February 19, 2026

Comedy might be the most underused business skill in your toolkit… In a world of back-to-back Zoom calls, Slack threads, and AI-generated everything, real human connection can start to feel like an afterthought. We’re moving faster than ever, but sometimes we’re listening less, reacting more, and missing the small moments that actually build trust. The…

Read More
founder-led brand
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan
February 19, 2026

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Read More