A basic tenant of sales is to know the product you’re selling. Imagine being a salesman that has hands-on experience creating the product, too. It’d be a deadly and powerful combination. On this Transportation episode of Wildfire, we’re joined by Tait Priser, NPI and Sales Account Manager for PCC Structurals, who has this exact skill set. Tait made his way through the industry from an engineer to customer relations in no time at all, and this varied background gave him invaluable experience and invaluable insight, from juggling proactivity and reactivity during a pitch, the right balance of going solo and asking for help and the real secret behind succeeding in sales no matter your industry.
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