Ryanair Is Buying a Majority Stake in An Austrian Airline

Ryanair Holdings Plc agreed to buy an Austrian airline from former Formula One motor racing champion Niki Lauda.

The company plans to eventually obtain a majority stake in LaudaMotion, the carrier’s holding company.

Lauda will become chairman of LaudaMotion, and will oversee the rebuilding of Niki after losing the carrier a few months ago. Ryanair will also invest 50 million euros to help the carrier get back to business and grow their fleet to 30 by the end of the third year.

An initial purchase of 25 percent will grow to 75 percent over time, and then the company will be sent to the European Union for approval as a majority stakeholder.

Read more at Skift

Follow us on social media for the latest updates in B2B!

Image

Latest

automation
Revolutionizing Revenue Cycle Management: The Power of AI & Automation
July 7, 2025

Amid a rapidly evolving tech landscape, decision-makers need to navigate new AI-driven solutions addressing industry-specific hurdles. This session, recorded at the HFMA 2025 show, sheds light on how leaders are using pioneering automation technologies to stay competitive and efficient.

Read More
Portable AV system
AV Anywhere: Portable AV Systems Are Now Essential for Mission-Critical Response in Unpredictable, Connectivity-Challenged Environments
July 7, 2025

In crisis scenarios, portable AV systems must perform under pressure because failure is not an option. As Keysight Technologies notes, the evolution of mission-critical communications now depends on low-latency, mobile-ready platforms that can operate reliably in unstable, infrastructure-poor conditions, making portable AV systems essential for real-time response and public safety operations. These are the…

Read More
future of marketing
Vibes and the Future of Marketing with Adbloom Founder and CEO Andrew Abony
July 7, 2025

Affiliate marketing is shedding its outdated reputation and entering a new era—one centered on authenticity, emotional resonance, and genuine human connection. As the future of marketing becomes increasingly relationship-driven, this shift is impossible to ignore. In fact, during the 2024 U.S. Cyber Monday, influencers and affiliate marketers were responsible for driving around 20% of…

Read More
brand identity
The Branding Balancing Act: Reinvent Without Losing Your Brand Identity
July 7, 2025

The recent resurrection of the Pac-12—reborn with new members and a possible rebrand—raises critical questions about what keeps a brand relevant in the face of disruption. According to Yahoo Sports, the rebuilt conference has signed a five-year media deal with CBS despite fielding just two original members, underscoring how legacy names must evolve to maintain…

Read More