What to Know about Elon Musk and the Tesla Announcement

Tesla Co-Founder and CEO Elon Musk has captured the attention of the business world by teasing an announcement about the company on his personal Twitter feed. The eccentric entrepreneur told his followers that news from the company will be released on Thursday, Feb. 28 at 2 p.m. PST (5 p.m. EST).

The tweet came amid concern from the Securities and Exchange Commission (SEC) about Musk’s tweeting habits.

Speculation about the announcement is wide-ranging, from a simple update to a new car model to his ongoing space race. Musk changed his Twitter profile image to a picture of Mars today.

On the company’s website today, potential buyers were redirected to a message that said, “the waiting is almost over. Great things are launching at 2 p.m.”

Stay tuned for updates about the news on MarketScale.

UPDATE: 4:21 p.m. CST

Tesla announced it will move all sales online, allowing it to cut prices on its newest models. The Model 3 will retail for $35,000 and the company says it has lowered prices by 6 percent on average.

 

For the latest news, videos, and podcasts in the Transportation Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @TransportMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

promoted
How to Succeed After Getting Promoted: Seeking Feedback, Acting with Intention, and Leading with Perspective
April 16, 2026

Stepping into a leadership role today isn’t just a step up—it’s a shift into constant visibility, where expectations arrive immediately and the margin for error narrows. As organizations flatten structures and demand faster decisions, newly promoted leaders are expected to deliver impact from the outset, often without the space to fully adjust. According to…

Read More
AI in business
A Practical Conversation About AI in Business: From Hype to Real-World Impact
April 15, 2026

Artificial intelligence has moved from buzzword to boardroom priority at a staggering pace. Yet despite widespread adoption, many organizations are still struggling to turn experimentation into measurable business value—some estimates suggest the majority of enterprise AI initiatives fail to scale successfully. As AI becomes “table stakes” across industries, the real challenge is no longer…

Read More
weekly drive-in
Metropolis: Weekly Drive-in
April 15, 2026

Metropolis “Weekly Drive In” reflects a new era of storytelling where AI meets real-world execution, turning everyday field performance into momentum. Centered on genuine conversions and local wins, the series highlights how the company is scaling not just through technology, but through visibility and shared recognition. In an emerging recognition economy, these updates act…

Read More
Drive In, Drive Out: The Rhythm of Metropolis
April 15, 2026

Behind the seemingly mundane choreography of a drive-in lies a broader story about how modern cities script behavior, turning even the simplest actions into rehearsed routines. What looks like repetition is really a quiet testament to systems designed for flow and control, where efficiency often outweighs individuality. In places like Metropolis, the rhythm of…

Read More