What to Know about Elon Musk and the Tesla Announcement

Tesla Co-Founder and CEO Elon Musk has captured the attention of the business world by teasing an announcement about the company on his personal Twitter feed. The eccentric entrepreneur told his followers that news from the company will be released on Thursday, Feb. 28 at 2 p.m. PST (5 p.m. EST).

The tweet came amid concern from the Securities and Exchange Commission (SEC) about Musk’s tweeting habits.

Speculation about the announcement is wide-ranging, from a simple update to a new car model to his ongoing space race. Musk changed his Twitter profile image to a picture of Mars today.

On the company’s website today, potential buyers were redirected to a message that said, “the waiting is almost over. Great things are launching at 2 p.m.”

Stay tuned for updates about the news on MarketScale.

UPDATE: 4:21 p.m. CST

Tesla announced it will move all sales online, allowing it to cut prices on its newest models. The Model 3 will retail for $35,000 and the company says it has lowered prices by 6 percent on average.

 

For the latest news, videos, and podcasts in the Transportation Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @TransportMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Doable
Rethinking Leadership: Why “Doable” Might Be the Most Powerful Strategy in Education Today
April 3, 2026

At a time when educator burnout is rising and schools across the U.S. are facing ongoing teacher shortages, leaders are being forced to rethink what sustainable success actually looks like. Research shows that teacher attrition is closely tied to working conditions, job-related stress, and workload demands. As districts push for innovation, data-driven instruction, and…

Read More
Casey Brown
From Poverty to Pricing Power | Why Great Companies Undercharge
April 2, 2026

Casey Brown didn’t grow up thinking she would become an entrepreneur. She grew up in a blue-collar family where money was always tight — close enough to the edge that the fear of poverty shaped many of her early decisions. That fear led her into engineering, into corporate America, and eventually into a moment…

Read More
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
April 2, 2026

In this episode of Care Anywhere, host Lea Sims sits down with Nigerian nurse entrepreneur and advocate Obafemi Arowosegbe to discuss leadership, mentorship, and the future of nursing in Africa. While still a nursing student, Obafemi founded the Nightingale Summit, a growing conference designed to empower nursing students and early-career nurses with leadership skills,…

Read More
Oncology
From Denial to Access: Rethinking Oncology Care Through AI, Clinical Trials, and Patient-Centered Innovation
April 1, 2026

The rapid expansion of precision medicine, biologics, and targeted cancer therapies is transforming oncology—but it’s also overwhelming a system not built to keep pace. In the U.S., cancer drugs now account for some of the highest-cost treatments in healthcare, and with that has come a surge in prior authorization requirements and denials. Studies suggest physicians…

Read More