Skip to content
MarketScale
‹ Back to IndustriesEngineering & Construction

Changing Surveying by Taking Lidar Further

On “Track. Map. Measure.,” host Shaun MacIntosh is constructing a show with a host of thought-leaders from the industry that quite literally builds the world around us – construction.    Land surveying has advanced dramatically in recent years as new tech allows for greater accuracy. Today, there are many different devices used to map, all with their…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Share
Changing Surveying by Taking Lidar Further

Get featured

Want to get featured in MarketScale Engineering & Construction?

Create a free MarketScale workspace and get your company's expertise featured across our Engineering & Construction coverage. No credit card, no demo required.

Request an invite

On “Track. Map. Measure.,” host Shaun MacIntosh is constructing a show with a host of thought-leaders from the industry that quite literally builds the world around us – construction. 

Land surveying has advanced dramatically in recent years as new tech allows for greater accuracy. Today, there are many different devices used to map, all with their own pros and cons to gathering accurate data. On the inaugural episode of Track.Map.Measure, host Shaun MacIntosh welcomes Matt Gendron, Senior Account Executive at Propeller Aero, to discuss the various mapping apparatus and how they can work together.

Lidar, photogrammetry, drone mapping, rover, or just old-fashioned on the ground mapping; there is more than one way to collect land data. MacIntosh elaborates on Lidar, light detection and ranging, and where it excels. Found in Tesla cars and perfect for indoor mapping, Lidar still has a long way to go to be consumer-friendly, but its accuracy is unparalleled. Gendron dives into drone photogrammetry, that is, camera-based surveys. Gendron said he still sees photogrammetry used 95% of the time on-site, due in part to its ease of use, affordability, and approachable learning curve. But perhaps most important in surveying is knowing which tool will best suit your purpose, be it surveying a highly-vegetated site, or an interior warehouse.

Gendron and MacIntosh break down use case scenarios and why you can never have enough data on Track.Map.Measure.

Stay Tuned For New Episodes Every Other Wednesday!

Your experts belong here

Every story in MarketScale Engineering & Construction starts with a company putting its project engineers, superintendents, and estimators on the record. Buyers are already reading this topic. The only question is whose experts they find.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Engineering & Construction Insights

Get new expert content in your inbox.

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Engineering & Construction expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your project engineers, superintendents, and estimators into the articles, video, and social content Engineering & Construction buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Engineering & Construction Insights

Forbes bets on creator-led distribution as off-platform reach becomes table stakes for media brands

Forbes bets on creator-led distribution as off-platform reach becomes table stakes for media brands

Forbes has launched a 'Forbes Creator' network, collaborating with six creators on unique revenue-share arrangements. This initiative points to the growing importance of creator-led distribution for media brands seeking to expand their off-platform reach.

  • 01Forbes introduced a creator network, emphasizing the importance of creator-led content distribution.
  • 02The 'Forbes Creator' network involves bespoke revenue-share deals with creators.
  • 03Expanding off-platform reach is crucial for media brands in the current market.

Aug 10, 2026

Procore acquires DroneDeploy for $845M, giving construction teams a direct line from drone data to project management

Procore acquires DroneDeploy for $845M, giving construction teams a direct line from drone data to project management

Procore has acquired DroneDeploy for $845 million, enhancing its construction project management capabilities. This acquisition integrates drone-based reality capture data with Procore's project management tools, streamlining the workflow between site data capture and management. The integration aims to improve efficiency and reduce gaps in construction project workflows.

  • 01Procore acquired DroneDeploy for $845 million.
  • 02The acquisition integrates drone data directly into construction project management.
  • 03This integration is expected to improve construction project efficiency and reduce data workflow gaps.

Aug 7, 2026

What Challenges Are Manufacturers Facing Under Annex 1?

What Challenges Are Manufacturers Facing Under Annex 1?

Manufacturers are facing significant challenges under Annex 1, which regulates sterile production processes. Compliance with these regulations is critical for maintaining product safety and quality. Identifying potential risks and implementing effective control measures are key aspects for manufacturers to address.

  • 01Annex 1 presents challenges in maintaining sterile production processes for manufacturers.
  • 02Compliance with Annex 1 regulations is crucial for product safety and quality.
  • 03Manufacturers must identify risks and implement effective control measures.

Aug 3, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512