Theresa Sullivan

Digital Media Strategist MarketScale

Theresa is an accomplished senior marketing professional with broad business and management experience, providing leadership in strategic planning, product development and project management; digital marketing, including social media and SEO / SEM strategy; database and direct marketing; analysis and budget reporting; team / vendor management, partnership building and community relations. Highly disciplined in the ability to quantify, measure and refine marketing initiatives. Polished presentation and interpersonal skills with top-level business management. Focused on achieving continuous, improved business performance.Accomplished senior marketing professional with broad business and management experience, providing leadership in strategic planning, product development and project management; digital marketing, including social media and SEO / SEM strategy; database and direct marketing; analysis and budget reporting; team / vendor management, partnership building and community relations. Highly disciplined in the ability to quantify, measure and refine marketing initiatives. Polished presentation and interpersonal skills with top-level business management. Focused on achieving continuous, improved business performance.

B.A Political Science/ French Literature
public-relation Public Relations
events Event Planning
image-71 Public Speaking

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Recent Posts

Episodes - The Road to the Dallas 100

The Road to the Dallas 100: Improving

Daniel Litwin - July 28, 2023

Fasten your seatbelts and gear up for an exciting ride on The Road to the Dallas 100! Brought to you by the collaborative efforts of Daniel Litwin, the resonating voice of B2B, along with MarketScale and SMU's Cox School of Business, we dive deep into the inspiring narratives of Dallas' fastest expanding enterprises.

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Fans First

Pre-Game: Normal Gets Normal Results

Jesse Cole - June 13, 2020

The Savannah Bananas are a baseball team but owner Jesse Cole knows they arent in the baseball industry. Theyre in the Fans First Experience industry.

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