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Going live is the name of the game in B2B media, and not just because its how people consume content in the modern landscape. Going live can also help your organization with its overall goal of using holistic, owned media channels to build an organic community around your brand.

Once you've established digital channels to help your brand's voice be heard, it's time to build them out with powerful content and going live is the ultimate way to do just that.On this live episode of Community Reengaged, MarketScale Vice President, Client Services Brandon Morgan will make the connection between live events and building a community that propels your organization to new heights.